Title:
Formulation, implementation and control of competitive strategy.
Author:
Pearce, John A.
ISBN:
9780071109147
Personal Author:
Edition:
10th ed. / John A. Pearce.
Publication Information:
Maidenhead : McGraw-Hill Education, 2006.
Physical Description:
1 volume
General Note:
Previous edition: New York; London: McGraw-Hill, 2005.
Includes index.
Abstract:
This text looks at contemporary research in strategic management with an emphasis on conceptual tools and skills created by scholars and practitioners in the field.