Chapter 1: Introduction to e-commerce-- 1.1Introduction-- 1.2The outline world-- 1.3Online tipping points-- 1.4The history of e-commerce-- 1.5E-business, e-commerce, e-tailing and e-marketing: What is the link?-- 1.6Some key component of an e-commerce store-- 1.7Mantras for e-commerce sucess-- 1.8E-commerce in South Africa- an opportunity for development-- 1.9 Summary--Self assessment questions