Film : The matrix and the I-pod -- Approach : cyberphilosophy -- Building : shopping in utopia -- Approach spatial criticism -- Movie poster : Alien nature -- Approach : ecocriticism -- Pop video : Michael Jackson's "Thriller" and "Race" -- Approach : "race" studies -- Celebrity : Diana and death -- Approach : trauma theory -- TV show : Big brother after the big other -- Approach : performativity theory -- Newspaper article : the Gulf War in real time and virtual space -- Approach : hyperreality -- Photograph(er) : Cindy Sherman and the masquerade -- Approach : feminism -- Political speech : Margaret Thatcher's hymn at the Sermon on the Mound -- Approach : historicism -- Critical text : Alan Sokal's sham transgression -- Approach : reading postmodernism -- Popular novel : the ethics of Harry Potter -- Approach : ethical criticism -- Short story : Barthelme's balloon and the Rhizome -- Approach : Deleuzian criticism -- Lyric : "Where's my snare?" : Eminem and Sylvia Plath -- Approach : psychoanalytic criticism -- Autobiography : Martin Amis's Experience -- Approach : self-life-writing -- Virtual text : Amazonian democracy -- Approach : globalization studies -- World media event : it's about time : cultural history at the millennium -- Approach : cultural studies.