Cover image for Understanding your users : a practical guide to user research methods
Title:
Understanding your users : a practical guide to user research methods
Author:
Courage, Catherine, author.
ISBN:
9780128002322
Personal Author:
Edition:
Second edition.
Physical Description:
xxxiv, 534 pages : illustrations (some colour) ; 24 cm
General Note:
Catherine Courage was the first author of the previous edition.
Contents:
What you need to know before choosing an activity. Introduction to user experience -- Before you choose an activity: learning about your product users -- Ethical and legal considerations -- Setting up research facilities -- Choosing a user experience research activity -- Get up and running. Preparation for your user research activity -- During your user research activity -- Diary studies -- Interviews -- Surveys -- Card sorting -- Focus groups -- Field studies -- Evaluation methods -- Wrapping up.
Abstract:
This new and completely updated edition is an easy to implement, hands-on resource for usability in the real world. You'll learn about the user requirements gathering stage of product development and find a variety of techniques. For each technique, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the user and their requirements (e.g., functional requirements, information architecture, task flows). The techniques can be used together to form a complete picture of the users' requirements or they can be used separately to address specific product questions. These techniques have helped product teams understand the value of user requirements gathering by providing insight into how users work and what they need to be successful at their tasks. You'll find case studies from industry-leading companies to demonstrate each method in action. After reading this book, you'll be able to conduct any usability activity (e.g., getting buy-in from management, legal and ethical considerations, setting up your facilities, recruiting, and moderating activities) and be able to apply them to your own products.
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