Cover image for Professional and business communication : personal strategies for the post-digital future
Title:
Professional and business communication : personal strategies for the post-digital future
Author:
Hartley, Peter, 1946- author.
ISBN:
9781032285863

9781032268002
Edition:
Third edition.
Physical Description:
x, 370 pages : illustrations (black and white) ; 25 cm
General Note:
Revised edition of Business communication, 2015.
Contents:
Developing your communication : deciding where to start -- How should we analyse communication? -- What does communication mean? -- Communication context 1 : organisational culture and structure -- Communication context 2 : the new technology landscape -- How should we plan and organise professional written communication? -- What is an effective writing style? -- Effective design and visual aids -- Effective documents -- Effective interpersonal communication : defining interpersonal skills in an information age -- How do interpersonal skills work in practice? -- How can we organise effective meetings? -- Effective presentations -- Effective teams -- Change and future-gazing -- Planning your future.
Abstract:
"This new edition of Professional and Business Communication is an ideal core communications textbook for students on business, management and professional courses preferring a practice-focused, and colloquial approach that combines accessibility with key theory. Techniques and processes detailed in the book include planning and preparing written communication, effective structures in documents, diverse writing styles, managing face-to-face interactions, using visual aids, delivering presentations, and organizing effective meetings. The third edition of this popular text has been thoroughly revised and updated to cover the dramatic shifts in communication practices over the course of the pandemic that have been driven by remote working and increased technology use. It explores the current and likely future impact of these changes on communication practices, both for good (border lessness; flexibility) and bad (isolation; burnout; fatigue) and looks at contemporary trends and future developments. This edition has also been revised to include even more examples, cases, tasks, activities and discussion topics, with pedagogical features designed to aid international students. This popular text (and the accompanying website) will continue to support students on business, management and professional courses for years to come"-- Provided by publisher.
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