Graphic design : a new history

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Title:

Author:

Eskilson, Stephen, 1964-

ISBN:

9781856695121

9781856695114

Personal Author:

Eskilson, Stephen, 1964-

Publication Information:

London : Laurence King Pub., 2007.

Physical Description:

464 pages : illustrations (chiefly color) ; 30 cm

Contents:

Introduction. The origins of typography and graphic design -- 1. Art nouveau I : a new style for a new culture -- 2. Art nouveau II : Scotland, Austria, and Germany -- 3. Sachplakat, the First World War, and Dada -- 4. Modern art, modern graphic design -- 5. Revolutions in design -- 6. The Bauhaus and the new typography -- 7. American art deco and the Second World War -- 8. The triumph of the international style -- 9. Postmodernism, the return of expressionism -- 10. Contemporary graphic design.

Abstract:

The field of graphic design has grown significantly and this text makes an important critical contribution to the subject, taking into account new scholarship.

Subject Term:

Graphic arts -- History.

Commercial art -- History.

Commercial art. (OCoLC)fst00869331

Graphic arts. (OCoLC)fst00946595

Grafische vormgeving.

Gebrauchsgrafik. (DE-588)4019558-2

Gebrauchsgraphik.

Genre:

History. (OCoLC)fst01411628

Electronic Access:

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016248353&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:VGBDX	1:GEN-BOOK	000113475	760.22 ESK	1	Searching... Unknown
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Summary

The history of graphic design is a very underpublished subject for such a widely studied discipline. Now, Stephen Eskilson provides a scholarly and accessible account of the field from Gutenberg to today. His approach is distinctive in that, for the first time, the subject is fully discussed in the light of prevailing political, social, military and economic conditions, nationalism, and gender. Clearly designed and easy-to-follow, the book tells the story chronologically with key topics developed in more than one chapter by way of cultural comparison. It covers a host of different materials: book, journal, magazine and album covers; photographs, prints, posters, logos and websites. Featured designers include Albers, Benton, Brody, Earls, Glaser, Morris, Rodchenko, Sagmeister, Scher and Toulouse-Lautrec. Logo designers Bass, Chermayeff & Geismar and Rand receive substantial coverage. Pioneering typographers range from Garamond, Caslon and Morison to Hoefler, Licko and Carter.

Summary

The field of graphic design has grown significantly and this text makes an important critical contribution to the subject, taking into account new scholarship.