
ABC's of selling
Title:
ABC's of selling
Author:
Futrell, Charles.
ISBN:
9780256068672
Personal Author:
Edition:
2nd ed.
Publication Information:
Homewood, Ill. : Irwin, 1989.
Physical Description:
xxi, 473 pages : illustrations ; 24 cm.
Series:
The Irwin series in marketing
Irwin series in marketing.
General Note:
Includes indexes.
Abstract:
This book presents the ESSENTIAL material for the course on personal selling. It can also be used as a supplement in the sales management course should the instructor wish to thoroughly cover personal selling.
Subject Term: