Search Results for Consumer behavior.

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Cover image for Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry

Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry

Burger, Wouter.

Format:

Manuscript

Publication Date

2014

Excerpt:

-directed consumer behaviour focussing on the financial services industry / Burger, Wouter.

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Fashion Branding and Consumer Behaviors : Scientific Models

Choi, Tsan-Ming, editor.

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739

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Books

Publication Date

2014

Excerpt:

Fashion Branding and Consumer Behaviors : Scientific Models / Choi, Tsan-Ming, editor.

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Consumer behaviour : implications for marketing strategy

Quester, Pascale G. (Pascale Genevieve), author.

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Books

Publication Date

2014

Excerpt:

Consumer behaviour : implications for marketing strategy / Quester, Pascale G. (Pascale Genevieve

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Marketing

Grewal, Dhruv.

Format:

Books

Publication Date

2014

Excerpt:

-- Understanding the marketplace -- Consumer behavior -- Business-to-business marketing -- Global marketing

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Handbook of research on marketing and corporate social responsibility

Hill, Ronald Paul, editor of compilation.

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Books

Publication Date

2014

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CONSUMER BEHAVIOR AND CORPORATE SOCIAL RESPONSIBILITY -- 7.The CSR conundrum: understanding consumer

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Social marketing and behaviour change : models, theory and applications

Brennan, Linda L. author.

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Books

Publication Date

2014

Excerpt:

Consumer behavior.

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Consumer behaviour

Parumasur, Sanjana Brijball, editor.

EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live

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Books

Publication Date

2014

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Consumer behaviour / Parumasur, Sanjana Brijball, editor.

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Cover image for Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference

Food health branding : exploring its influene on consumer perceptions and purchase behaviour using nature's choice as a point of reference

Steffen, Katharina.

Format:

Manuscript

Publication Date

2014

Excerpt:

Food health branding : exploring its influene on consumer perceptions and purchase behaviour using

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Consumer behaviour : global and Southern African perspectives

Schiffman, Leon G.

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Books

Publication Date

2014

Excerpt:

Consumer behaviour : global and Southern African perspectives / Schiffman, Leon G.

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10.

Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers

Stricker, Bradley.

Format:

Manuscript

Publication Date

2013

Excerpt:

Consumer behavior -- South Africa -- Durban.

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11.

Exploring consumer behaviour : a comparative study between female designer & celebrity endorsed fragrances in Cape Town

Marais, Erika.

Format:

Manuscript

Publication Date

2013

Excerpt:

Exploring consumer behaviour : a comparative study between female designer & celebrity endorsed

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12.

Customer sense : how the 5 senses influence buying behavior

Krishna, Aradhna.

Format:

Books

Publication Date

2013

Excerpt:

Consumer behavior.

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