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145.

Cover image for Consumer behavior and marketing strategy

Consumer behavior and marketing strategy

Consumer behavior and marketing strategy

by

Peter, J. Paul.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/98016996.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98016996.html

Format:

Books

Publication Date

1999

Available:

Copies:

146.

Cover image for Consumer behavior and marketing action

Consumer behavior and marketing action

Consumer behavior and marketing action

by

Assael, Henry.

Format:

Books

Publication Date

1998

Available:

Copies:

147.

Cover image for Consumer psychology for marketing

Consumer psychology for marketing

by

Foxall, G. R.

Format:

Books

Publication Date

1998

Available:

Copies:

148.

Cover image for Microeconomics and behavior

Microeconomics and behavior

by

Frank, Robert H.

Format:

Books

Publication Date

1998 1997

Available:

Copies:

149.

Cover image for Effective marketing : creating and keeping customers

Effective marketing : creating and keeping customers

Effective marketing : creating and keeping customers

by

Zikmund, William G.

Format:

Electronic Resources

Publication Date

1998

Available:

Copies:

150.

Cover image for Instructor's manual and video guide

Instructor's manual and video guide

Instructor's manual and video guide

by

Dupree, James V.

Format:

Books

Publication Date

1997

Available:

Copies:

151.

Cover image for Understanding the consumer : a psychological approach

Understanding the consumer : a psychological approach

Understanding the consumer : a psychological approach

by

Statt, David A., 1942-

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=780392&custom_att_2=simple_viewer

Format:

Books

Publication Date

1997

Available:

Copies:

152.

Cover image for Buyer behaviour : strategic marketing applications

Buyer behaviour : strategic marketing applications

Buyer behaviour : strategic marketing applications

by

Du Plessis, P. J.

Format:

Books

Publication Date

1997 1990

Available:

Copies:

153.

Cover image for Consumer psychology for marketing

Consumer psychology for marketing

Consumer psychology for marketing

by

Foxall, G. R.

Format:

Books

Publication Date

1997

Available:

Copies:

154.

Cover image for Consumer behavior

Consumer behavior

Consumer behavior

by

Berkman, Harold W.

Format:

Books

Publication Date

1997

Available:

Copies:

155.

Cover image for Applied consumer behaviour

Applied consumer behaviour

by

Evans, Martin (Martin J.)

Format:

Books

Publication Date

1996

Available:

Copies:

156.

Cover image for Consumer behavior and marketing action

Consumer behavior and marketing action

Consumer behavior and marketing action

by

Assael, Henry.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html

Format:

Books

Publication Date

1995

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Subject: Consumer behavior.

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Author

Schiffman, Leon G.

(13)

Kanuk, Leslie Lazar.

(9)

(5)

(5)

Olson, Jerry C. (Jerry Corrie), 1944-

(5)

Peter, J. Paul.

(5)

Solomon, Michael R.

(5)

Lindström, Martin, 1970-

(4)

Blackwell, Roger D.

(3)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(3)

Evans, Martin (Martin J.)

(3)

Rousseau, Deon.

(3)

Behrer, Mattias.

(2)

(2)

D'Amico, Michael.

(2)

Danziger, Pamela N.

(2)

Engel, James F.

(2)

Frank, Robert H.

(2)

Goldsmith, Ronald Earl.

(2)

Hawkins, Del I.

(2)

Hoyer, Wayne D.

(2)

Jamal, Ahmad, 1965-

(2)

Krishna, Aradhna.

(2)

MacInnis, Deborah J.

(2)

MacInnis, Deborah J., author.

(2)

Miniard, Paul W.

(2)

Solomon, Michael R., author.

(2)

Swarbrooke, John.

(2)

Underhill, Paco.

(2)

Wisenblit, Joseph.

(2)

Zikmund, William G.

(2)

Adie, Lauren Amy.

(1)

Albanese, Paul J.

(1)

Aleti, Torgeir, author.

(1)

Anderson, Alison.

(1)

(1)

Arnould, Eric J.

(1)

Babin, Barry J.

(1)

Bagozzi, Richard P.

(1)

Barber, Benjamin R., 1939-

(1)

Baskin, Jonathan Salem.

(1)

Beckley, Jacqueline H.

(1)

Beetham, Margaret, 1919-

(1)

Belk, Russell W.

(1)

(1)

Berger, Arthur Asa, 1933-

(1)

Bergh, Joeri van den, 1971-

(1)

Bergh, Joeri van den.

(1)

Berkman, Harold W.

(1)

Bettman, James R.

(1)

Beverland, Michael.

(1)

Binney, Wayne, author.

(1)

(1)

Block, Lauren G.

(1)

(1)

Blythe, Jim, author.

(1)

(1)

Boshoff, Christo.

(1)

Brennan, Linda L. author.

(1)

Brewer, S. (Samuel W.)

(1)

Bridger, Darren.

(1)

Brijball, Sanjana.

(1)

Brink, A. (Annekie)

(1)

British Broadcasting Corporation.

(1)

Britton, Terry.

(1)

(1)

Buhalis, Dimitrios.

(1)

(1)

Cahill, Dennis J.

(1)

Cant, M. C. (Michael Colin), 1957-

(1)

Cartwright, Edward, author.

(1)

Cave, Susan, 1949-

(1)

Chan, Eugene, author.

(1)

Chartered Management Institute (Great Britain)

(1)

Chaudhuri, Arjun.

(1)

Choi, Tsan-Ming, editor.

(1)

Clarke, David B.

(1)

Cline, Thomas W.

(1)

Close, Angeline, editor.

(1)

Clune, Stephen, editor.

(1)

Cohen, Marshal.

(1)

Coney, Kenneth A.

(1)

(1)

Cronley, Maria L.

(1)

(1)

Dann, Stephen, 1973-

(1)

(1)

Dobscha, Susan, editor.

(1)

Doel, Marcus A.

(1)

Du Plessis, P. J.

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943- Consumer behaviour.

(1)

Dupree, James V.

(1)

(1)

Frank, Robert H. 1945- VerfasserIn. (DE-588)124848648 (DE-627)366971328 (DE-576)164417044

(1)

Frank, Robert H., author.

(1)

(1)

Gabriel, Yiannis,, 1952-

(1)

Gowpall, Yathika, editor.

(1)

Grant, John, 1964-

(1)

Gundlach, Gregory T. (Gregory Thomas)

(1)

Gürhan-Canli, Zeynep, 1968-

(1)

Hanlon, Patrick.

(1)

(1)

Hantula, Donald A.

(1)

Harris, Eric G.

(1)

(1)

(1)

Hofmeyr, J. H. (Jan H.)

(1)

Horner, Susan, 1956-

(1)

(1)

Housiaux, Kate M. L., 1971-

(1)

Howard, John A.

(1)

Howard, John A. Consumer behavior in marketing strategy.

(1)

Hoyer, Wayne D. author.

(1)

Hoyer, Wayne D., author.

(1)

Huffman, Cynthia.

(1)

Independent Institute of Education. Vega School of Brand Leadership.

(1)

Johnson, Lisa, 1967-

(1)

Joubert, Johan Pierre Retief, editor.

(1)

Kanner, Bernice.

(1)

Kardes, Frank R.

(1)

Kazmi, S. H. H.

(1)

Kennedy, Dan S., 1954-

(1)

(1)

LaSalle, Diana, 1949-

(1)

(1)

Lewis, David, 1942-

(1)

Lindquist, Jay D.

(1)

Lopetcharat, Kannapon.

(1)

Luce, Mary Frances, 1967-

(1)

Ludden, Geke, 1978- editor.

(1)

Maclaran, Pauline.

(1)

Makhafola, Kelebogile.

(1)

Martin, Chuck, 1949- author.

(1)

Matsolo, Sibongiseni.

(1)

Meethan, Kevin.

(1)

Mick, David Glen.

(1)

(1)

Minahan, Stella.

(1)

Mittal, Banwari.

(1)

(1)

Mothersbaugh, David L.

(1)

Moutinho, Luiz.

(1)

(1)

Mujeer, A. Qasim.

(1)

Newman, Bruce I.

(1)

Nguyễn, Đăng Minh, author.

(1)

Niedderer, Kristina, editor.

(1)

Northey, Gavin, author.

(1)

O'Shaughnessy, John, 1927-

(1)

Paredes, Maria Dulce.

(1)

Parker, Lukas, author.

(1)

Parsons, Elizabeth.

(1)

Parumasur, Sanjana Brijball.

(1)

(1)

Pauling, Thomas Gordan.

(1)

(1)

Pieters, Rik, author.

(1)

Pieters, Rik. author.

(1)

(1)

Pougnet, Jacqueline.

(1)

Pradeep, A. K., 1963-

(1)

Price, Linda L. (Linda LaVonne), 1952-

(1)

Priester, Joseph R., 1960-

(1)

Raaij, W. Fred van.

(1)

Rabolt, Nancy J.

(1)

(1)

(1)

(1)

(1)

Roberts-Lombard, Mornay.

(1)

Runyon, Kenneth E.

(1)

Schiffman, Leon G. (DE-588)154336181

(1)

Schiffman, Leon G. Consumer behaviour 4th ed.

(1)

Schiffman, Leon G., author.

(1)

Schmitt, Bernd.

(1)

Seeco, Louis Itumeleng.

(1)

Sethna, Zubin, author.

(1)

Sheth, Jagdish N.

(1)

Silverstein, Michael J.

(1)

Sirgy, M. Joseph.

(1)

(1)

Solomon, Michael R. author.

(1)

Soscia, Isabella.

(1)

(1)

Statt, David A., 1942-

(1)

Stephan, Kristina.

(1)

Stevens, Robert E., 1942-

(1)

Stevens, Robert E., 1942- Market analysis.

(1)

Stinnett, Bill.

(1)

Sutherland, Max.

(1)

Trentmann, Frank.

(1)

Trijp, Hans van (Johannes Cornelia Maria van)

(1)

Van Zutphen, Glenn.

(1)

Versfeld, R. Andrew.

(1)

Weiss, Steve M.

(1)

Wells, Victoria K.

(1)

Wells, Victoria.

(1)

Wickstrom, Maurya.

(1)

Widing, Robert E.

(1)

Format

(149)

(8)

(3)

Electronic Resources

(3)

(1)

Item Category 1

Material Type

Language

(164)

Library

Shelf Location

Publication Date

Subject

(26)

Motivation research (Marketing)

(21)

Marketing research.

(14)

Marketing -- Psychological aspects.

(11)

Verbraucherverhalten.

(9)

Branding (Marketing)

(8)

(8)

Consumers -- Psychology.

(6)

Consumers' preferences.

(6)

Shopping -- Psychological aspects.

(6)

Consumer behavior -- United States.

(5)

Consumers -- Research.

(5)

Consumption (Economics)

(5)

(5)

Neuromarketing.

(5)

Target marketing.

(5)

Market segmentation.

(4)

Microeconomics.

(4)

(4)

(4)

(3)

(3)

Consommateurs -- Comportement.

(3)

Consumentengedrag.

(3)

Consumers -- Attitudes.

(3)

Consumption (Economics) -- Psychological aspects.

(3)

Customer relations.

(3)

Export marketing.

(3)

(3)

Internet marketing.

(3)

Market surveys.

(3)

Product management.

(3)

(3)

(3)

Advertising -- Psychological aspects.

(2)

Brand name products.

(2)

Communication in marketing.

(2)

Consumer behavior -- Psychological aspects.

(2)

Consumer behavior -- South Africa.

(2)

Consumer behavior -- United States -- Case studies.

(2)

Consumer behaviour

(2)

Consumer behaviour.

(2)

Consumer satisfaction.

(2)

Consumers -- Examinations, questions, etc.

(2)

Consumers -- South Africa.

(2)

Consumption (Economics) -- Social aspects.

(2)

Customer loyalty.

(2)

Decision making.

(2)

Economics -- Psychological aspects.

(2)

Fashion merchandising.

(2)

(2)

Market surveys -- United States.

(2)

Marketing -- Sex differences.

(2)

Marketing -- Social aspects.

(2)

Marketing -- South Africa.

(2)

Motivation research (Marketing) -- Examinations, questions, etc.

(2)

(2)

Psychology -- Social aspects.

(2)

Senses and sensation.

(2)

(2)

Social influence.

(2)

Social marketing.

(2)

Women consumers.

(2)

Young adult consumers.

(2)

Young consumers.

(2)

Advertising -- South Africa -- Cross-cultural studies.

(1)

(1)

Affluent consumers -- Psychology.

(1)

Alcoholic beverages -- Advertising.

(1)

Análisis de mercadeo -- Estados Unidos.

(1)

Aspects psychologiques.

(1)

Aufsatzsammlung

(1)

Automobiles -- Marketing.

(1)

Bernays, Edward L., 1891-1995.

(1)

Besluitvorming.

(1)

Brand choice -- Psychological aspects.

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Psychological aspects.

(1)

Brand name products -- Social aspects.

(1)

Capitalism -- United States.

(1)

(1)

(1)

Child consumers -- United States.

(1)

Child consumers.

(1)

Clothing and dress -- Marketing.

(1)

Commercial art -- Sex differences.

(1)

Communication in marketing -- India.

(1)

Comportamiento del consumidor -- Estados Unidos -- Estudio de casos.

(1)

Comportamiento del consumidor -- Estados Unidos.

(1)

Comportement du consommateur.

(1)

Comportement social.

(1)

Comportement économique.

(1)

Consommateurs -- Comportement -- États-Unis -- Cas, Études de.

(1)

Consommateurs -- Comportement -- États-Unis.

(1)

(1)

Consumer behavior

(1)

Consumer behavior -- Africa, Southern.

(1)

Consumer behavior -- Examinations, questions, etc.

(1)

Consumer behavior -- History -- 20th century.

(1)

Consumer behavior -- India.

(1)

Consumer behavior -- South Africa -- Cross-cultural studies.

(1)

Consumer behavior -- Textbooks.

(1)

Consumer protection.

(1)

Consumer research.

(1)

Consumers -- Reseach.

(1)

Consumers' preferences -- Econometric models.

(1)

Consumptiemaatschappij.

(1)

Consumption (Economics) -- United States.

(1)

Cross-cultural studies.

(1)

Culture -- Semiotic models.

(1)

Culturele aspecten.

(1)

Dichter, Ernest, 1907-1991.

(1)

(1)

Economic man -- Examinations, questions, etc.

(1)

Economics -- Sociological aspects.

(1)

Electronic commerce -- Psychological aspects.

(1)

(1)

Entscheidungsfindung.

(1)

(1)

(1)

Feminist theory.

(1)

Fidélité à une marque.

(1)

(1)

Food preferences.

(1)

Freud, Sigmund, 1856-1939.

(1)

(1)

Geographical perception.

(1)

Individual behaviour.

(1)

Industrial design.

(1)

Industrial organization (Economic theory)

(1)

Information behavior.

(1)

Internet advertising -- Psychological aspects.

(1)

Internet marketing -- United States.

(1)

(1)

Irrationaliteit.

(1)

Irrationalität.

(1)

(1)

Konsumentenverhalten.

(1)

Konsumentpsykologi.

(1)

Language and culture.

(1)

Lifestyles -- Case studies.

(1)

Lifestyles -- Economic aspects.

(1)

(1)

Luxuries -- Marketing.

(1)

(1)

Market segmentation -- South Africa.

(1)

Market surveys -- United States -- Case studies.

(1)

(1)

Marketing -- Management.

(1)

Marketing -- Moral and ethical aspects.

(1)

Marketing -- Planning.

(1)

Marketing -- Research.

(1)

Marknadsföring.

(1)

Marques de commerce -- Choix.

(1)

(1)

Material culture.

(1)

Materialism -- Social aspects -- United States.

(1)

Materialism -- Social aspects.

(1)

(1)

Microeconomics -- Examinations, questions, etc.

(1)

(1)

Mobile commerce.

(1)

Motivational research (Marketing)

(1)

Multiculturalism in advertising.

(1)

New products -- Psychological aspects.

(1)

Object (Aesthetics)

(1)

Older consumers.

(1)

(1)

(1)

(1)

Processed foods -- Marketing.

(1)

Product design.

(1)

Produits de marque -- Aspect psychologique.

(1)

Produits de marque -- Aspect social.

(1)

Produits de marque -- Commercialisation.

(1)

Produits de marque -- Marketing.

(1)

(1)

Public interest.

(1)

Public relations & advertising.

(1)

Public relations -- History -- 20th century.

(1)

(1)

Resonerande (psykologi)

(1)

Restaurant management.

(1)

(1)

Risk-taking (Psychology)

(1)

(1)

Self-interest -- Examinations, questions, etc.

(1)

(1)

Semiotics -- Psychological aspects.

(1)

Semiotics -- Social aspects.

(1)

(1)

Social conditions

(1)

Social interaction.

(1)

Stores, Retail -- Psychological aspects.

(1)

Style de vie -- Aspect économique.

(1)

Südafrika (Staat)

(1)

(1)

(1)

Themed environments.

(1)

Thought and thinking.

(1)

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