. Services Marketing -- 14. Business-to-Business Marketing -- 15. Relationship Marketing -- 16. Not-for-Profit

-- Patents -- AIDS -- Product Safety -- Monsanto -- Profit -- One Laptop Per Child (OLPC) -- Supply -- Chain

. Cost-volume-profit analysis -- 4. Relevant costs for nonroutine operating decisions -- 5. Job costing

(holding volume fixed) has a greater impact on operating profit than a 1% increase in volume or a 1

.Corporate entrepreneurship in the non-profit sector: Recombining resources to create social value / Maya

/ Nicholson Kovac -- 10.Financial Public Relations / David Bradin -- 11.Non-Profit Communication Management

leadership -- Early childhood leaders' work -- 'I don't like the idea of making a profit ... exploiting those

strategic marketing -- Strategic marketing planning tools -- Global marketing -- Services marketing and not-for-profit

and profit. Difficult questions of accountability are tacked; in particular, the cases of child

-- Controllable versus uncontrollable cost Trading, manufacturing, and profit and loss account -- Gross profit

and stock price, and how to profit from itThe Risk Premium Factor presents and proves a radical new

implementation driving toward achieving business objectives and related growth, profit and return goals