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1. 
Cover image for Marketing
by 
Baines, Paul, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
. Services Marketing -- 14. Business-to-Business Marketing -- 15. Relationship Marketing -- 16. Not-for-Profit
Available: Copies:
2. 
Cover image for Strategic corporate social responsibility : stakeholders in a global environment
by 
Werther, William B.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Patents -- AIDS -- Product Safety -- Monsanto -- Profit -- One Laptop Per Child (OLPC) -- Supply -- Chain
Available: Copies:
3. 
Cover image for Sexual violence and armed conflict
by 
Leatherman, Janie, 1959-
Format: 
Books
Publication Date 
2011
Excerpt: 
and profit. Difficult questions of accountability are tacked; in particular, the cases of child
Available: Copies:
4. 
Cover image for The nature of the new firm : beyond the boundaries of organisations and institutions
by 
McCarthy, Killian.
Format: 
Books
Publication Date 
2011
Excerpt: 
.Corporate entrepreneurship in the non-profit sector: Recombining resources to create social value / Maya
Available: Copies:
5. 
Cover image for Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Nicholson Kovac -- 10.Financial Public Relations / David Bradin -- 11.Non-Profit Communication Management
Available: Copies:
6. 
Cover image for Governance, risk management, and compliance : it can't happen to us--avoiding corporate disaster while driving success
by 
Steinberg, Richard.
Format: 
Books
Publication Date 
2011
Excerpt: 
implementation driving toward achieving business objectives and related growth, profit and return goals
Available: Copies:
7. 
Cover image for Sports media : transformation, integration, consumption
by 
Billings, Andrew C.
Format: 
Books
Publication Date 
2011
Excerpt: 
technologies of the self in the sports blogosphere / Marie Hardin -- Mocking the fan for fun and profit: Sports
Available: Copies:
8. 
Cover image for Principles of management accounting : a South African perspective
by 
Roos, Shelley-Anne.
Format: 
Books
Publication Date 
2011
Excerpt: 
Introduction to management accounting -- Cost classification -- Cost estimation -- Cost-volume-profit
Available: Copies:
9. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Using Creative Commons to facilitate mashups and spread your ideas -- Viral buzz for fun and profit
Available: Copies:
by 
Drury, Colin.
Format: 
Books
Publication Date 
2011
Excerpt: 
introduction to cost terms and concepts -- Cost accummulation for inventory valuation and profit measurement
Available: Copies:
11. 
Cover image for Get up to speed with online marketing : how to use websites, blogs, social networking and much more
by 
Reed, Jon, 1971-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Podcast for profit -- Lights, camera, action! -- Get out there -- Build a community -- Find fans on
Available: Copies:
12. 
Cover image for Essentials of marketing management
by 
Lancaster, Geoffrey, 1938-
Format: 
Books
Publication Date 
2011
Excerpt: 
strategic marketing -- Strategic marketing planning tools -- Global marketing -- Services marketing and not-for-profit
Available: Copies:
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