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1. 
Cover image for The SAGE handbook of digital marketing
by 
Hanlon, Annmarie, editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
Research Ethics in Digital and Social Media Marketing Research/ Managing the Message, from Fake
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2. 
Cover image for Strategic creativity : a business field guide to advertising, branding, and design
by 
Landa, Robin, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
requires them to understand and execute on branding initiatives, advertising campaigns, social media, and
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by 
Smit, J. (Jeanette)
Format: 
Books
Publication Date 
2022
Excerpt: 
African framework -- Social disorganisation and crime -- Part 2: African policing practices. Community
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4. 
Cover image for Public Relations: principles and practice
by 
Dalla Pria, Madel.
Format: 
Books
Publication Date 
2021
Excerpt: 
opinion and research in PR, Public relations, ethics and corporate social responsibility; Chapter 3
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5. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
, Online, Social Media, and Mobile Marketing -- Part 4 Extending Marketing -- 18. Creating Competitive
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6. 
Cover image for The public relations handbook
by 
Theaker, Alison HerausgeberIn.
Format: 
Books
Publication Date 
2021
Excerpt: 
Media practice
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7. 
Cover image for Interdisciplinary research : process and theory
by 
Repko, Allen F., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
social media; the philosophy of integration; student work patterns, mapping, finding common ground in
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8. 
Cover image for MARKETING TOURISM AND HOSPITALITY : concepts and cases.
by 
GEORGE, RICHARD.
Format: 
Books
Publication Date 
2021
Excerpt: 
marketing, marketing research, consumer behaviour, and digital and social media marketing. Practical in
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9. 
Cover image for Business communication today
by 
Bovée, Courtland L., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-step writing process -- Part 3. Digital, social, and visual media -- Part 4. Brief messages -- Part 5. Reports
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10. 
Cover image for Media & society : power, platforms, & participation
by 
Carah, Nicholas, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Mass media -- Social aspects.
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11. 
Cover image for Dynamics of news reporting and writing : foundational skills for a digital age
by 
Filak, Vincent F. Verfasser.
Format: 
Books
Publication Date 
2021
Excerpt: 
students, discussions of social media and digital media advancements, and additional career
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12. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-based and social media. As a leader in teaching public relations strategy, this text is ideal for students
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