-Square Test of Independence. Ch. 10. Forecasting and Time Series Analysis -- pt. III. Quality Area. Ch. 11

pt. 1. Setting some themes -- pt. 2. Financial analysis and forecasting -- pt. 3. Estimating the

Economic forecasting.

11. Marketing information, forecasting and organizing for marketing planning -- 12. Implementation

-- Fundamentals of business forecasting -- Integrating case studies.

Market Research -- Ch. 7. Demand Analysis and Sales Forecasting -- Ch. 8. Market Segmentation, Targeting

Twenty-first century -- Forecasting.

Business forecasting.

financial performance -- II. Planning future financial performance. Financial forecasting -- Managing growth

Economic forecasting -- Econometric models.

-range forecasting systems -- Tactical marketing information systems ; Sales management systems ; Advertising and

-- Forecasting -- Inventory models based on stationary demand -- Inventory models based on nonstationary demand