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338. 
Cover image for What would Google do?
What would Google do?
by 
Jarvis, Jeff, 1954-
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
: from secrecy to sharing -- Google Cola: we?re more than consumers -- Service. Google Air: a social
Available: Copies:
339. 
Cover image for Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
by 
Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
their own set of online influencers, craft stories that will resonate with these consumers and spread
Available: Copies:
340. 
Cover image for Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
Consumer behavior & marketing strategy
by 
Peter, J. Paul.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018705451&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior & marketing strategy / Peter, J. Paul.
Available: Copies:
341. 
Cover image for Living on borrowed time : conversations with Citlali Rovirosa-Madrazo
Living on borrowed time : conversations with Citlali Rovirosa-Madrazo
Living on borrowed time : conversations with Citlali Rovirosa-Madrazo
by 
Bauman, Zygmunt, 1925-2017.
Format: 
Books
Publication Date 
2010
Excerpt: 
consumers is to prevent needs from being satisfied and to create demand; its natural extension is to enable
Available: Copies:
342. 
Cover image for Brand society : how brands transform management and lifestyle
Brand society : how brands transform management and lifestyle
by 
Kornberger, Martin, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
between producers and consumers in a way that is rapidly transforming our economy and society. Using an
Available: Copies:
343. 
Cover image for The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
by 
Raab, Gerhard.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer's preferences -- Cross-cultural studies.
Available: Copies:
344. 
Cover image for Connecting knowledge and performance in public services : from knowing to doing
Connecting knowledge and performance in public services : from knowing to doing
by 
Walshe, Kieran.
Format: 
Books
Publication Date 
2010
Excerpt: 
information Steven Van de Walle and Wouter Van Dooren; 4. Citizens, users or consumers: the voice of the
Available: Copies:
345. 
Cover image for Intermediate microeconomics : a modern approach
Intermediate microeconomics : a modern approach
by 
Varian, Hal R.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Risky assets -- Consumer's surplus -- Market demand -- Equilibrium -- Auctions -- Technology -- Profit
Available: Copies:
346. 
Cover image for Consumer Behaviour & marketing communication
Consumer Behaviour & marketing communication
Consumer Behaviour & marketing communication
by 
Kazmi, S. H. H.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer Behaviour & marketing communication / Kazmi, S. H. H.
Available: Copies:
347. 
Cover image for Inflation expectations
Inflation expectations
Inflation expectations
by 
Sinclair, P. J. N.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018863492&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
-looking monetary policy / Martin Fukač -- Consumer inflation expectations : usefulness of survey-based measures
Available: Copies:
348. 
Cover image for Two billion cars : driving toward sustainability
Two billion cars : driving toward sustainability
by 
Sperling, Daniel.
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
auto-industry, dysfunctional oil markets, short-sighted government policies, and unmotivated consumers
Available: Copies:
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Independent Institute of Education. Vega School of Brand Leadership.
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