The influence of hip hop on black women : a study of hip hop culture and the behavioural influence it has on young black women in Johannesburg

Building powerful South African brands through sensory branding

Inspecting the norm in the context of plus-size mannequins

Making 15 minutes last : a study of how celebrity-fan relationships affect the celebrity brand

South Africa's political economy : the brand state of our nation

What women want : do car brands really know how to engage with black females?

Underwear on the burning line : an exploratory study of how the global trend of environmental sustainability influences the textile disposal behaviour of young South African women living in suburban Johannesburg

Silence as a crisis communications strategy on social media

Beyond celebrity endorsement

The evolution of black branding and the death of brand loyalty

Sociological theory