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445. 
Cover image for Advertising in modern and postmodern times
by 
Odih, Pamela.
Format: 
Books
Publication Date 
2007
Excerpt: 
. Filling a critical gap in the literature, it examines the forms of consumer subjectivity resulting from
Available: Copies:
446. 
Cover image for The satisfied customer : winners and losers in the battle for buyer preference
by 
Fornell, Claes.
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumers' preferences.
Available: Copies:
447. 
Cover image for Getting rich first : life in a changing China
by 
Hewitt, Duncan.
Format: 
Books
Publication Date 
2007
Excerpt: 
revolution -- Floating people -- The land they left behind -- Consumers and citizens -- Culture shock
Available: Copies:
448. 
Cover image for Economics for business.
by 
Begg, David.
Format: 
Books
Publication Date 
2007
Excerpt: 
Part I:Economics for business Part II: Understanding markets Chapter 2: Consumers in the market
Available: Copies:
by 
TV Choice Productions.
Format: 
Books
Publication Date 
2007
Excerpt: 
a technology-based business. It examines an online eyewear business that sells directly to consumers
Available: Copies:
450. 
Cover image for Consumer behavior : buying, having, and being
by 
Solomon, Michael R.
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior : buying, having, and being / Solomon, Michael R.
Available: Copies:
451. 
Cover image for Packaging makeovers : graphic redesign for market change
by 
King-Gordon, Stacey.
Format: 
Books
Publication Date 
2007
Excerpt: 
well as for the messages sent by cleverly designed packaging. Whereas a budget-minded consumer might be
Available: Copies:
452. 
Cover image for The culture code : an ingenious way to understand why people around the world buy and live as they do
by 
Rapaille, Clotaire.
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
453. 
Cover image for Buyer behaviour : understanding consumer psychology and marketing
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2007
Excerpt: 
Buyer behaviour : understanding consumer psychology and marketing / Du Plessis, P. J. (Phillipus
Available: Copies:
454. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2007
Excerpt: 
Organization -- Products and Services for Consumers -- Products and Consumers for Businesses I-- nternational
Available: Copies:
456. 
Cover image for Sport marketing
by 
Mullin, Bernard James.
Format: 
Books
Publication Date 
2007
Excerpt: 
consumers -- Perspectives in sport consumer behavior -- Data-based marketing and the role of research in
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