-- Concept/Project Evaluation -- The Concept Evaluation System -- Concept Testing -- The Full Screen -- Sales

Staff. The Human Resources Department. Reservations: Systems and Operations. Sales and Marketing

and the travel trade; communications; advertising; sales promotion and merchandising; sales management

door sales and determinants of wine tourism success : results from Texas wineries / Tim H. Dodd -- Wine

mix -- Relationship building: direct marketing, personal selling, and sales promotion -- Relationship

creativity -- Advertising and awards -- Advertising and awareness -- Advertising and sales -- Advertising and

Creativity -- Advertising and Awards -- Advertising and Awareness -- Advertising and Sales -- Advertising and

communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management

communication plan : advertising and sales promotion -- The communication plan : sales -- The pricing plan

: introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion

Equalizer Selling Books the Usual Ways Nontraditional Venues for Generating More Sales Propelling Your

activities -- 6. Accounting for merchandising activities -- 7. Merchandise inventories and cost of sales -- 8