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601. 
Cover image for How customers think : essential insights into the mind of the market
by 
Zaltman, Gerald.
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumer behavior -- Psychological aspects.
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by 
Cyr, Donald G.
Format: 
Books
Publication Date 
2003
Excerpt: 
competitive consumer environment. It describes customer?s buying impulses, how products satisfy those impulses
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603. 
Cover image for Rich dad's guide to becoming rich without cutting up your credit cards
by 
Kiyosaki, Robert T., 1947-
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumer credit.
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604. 
Cover image for Advertising media planning
by 
Sissors, Jack Zanville, 1919-
Format: 
Books
Publication Date 
2002
Excerpt: 
Relationship Among Media, Advertising, and Consumers -- How Consumers Choose Media: Entertainment and
Available: Copies:
605. 
Cover image for The advertising handbook
by 
Brierley, Sean, 1966-
Format: 
Books
Publication Date 
2002
Excerpt: 
Why businesses advertise -- Making and segmenting markets -- 'Finding' consumers -- Advertising and
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606. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2002
Excerpt: 
and services for consumers -- 13. Products and services for businesses -- 14. International marketing
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by 
Harrell, Gilbert D.
Format: 
Books
Publication Date 
2002
Excerpt: 
Consumer satisfaction.
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608. 
Cover image for A century of American icons : 100 products and slogans from the 20th century consumer culture
by 
Cross, Mary, 1934-
Format: 
Books
Publication Date 
2002
Excerpt: 
A century of American icons : 100 products and slogans from the 20th century consumer culture /
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by 
Neal, Cathy M.
Format: 
Books
Publication Date 
2002
Excerpt: 
Consumer behaviour : implications for marketing strategy / Neal, Cathy M.
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610. 
Cover image for The personality continuum and consumer behavior
by 
Albanese, Paul J.
Format: 
Books
Publication Date 
2002
Excerpt: 
The personality continuum and consumer behavior / Albanese, Paul J.
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611. 
Cover image for The social psychology of consumer behaviour
by 
Bagozzi, Richard P.
Format: 
Books
Publication Date 
2002
Excerpt: 
The social psychology of consumer behaviour / Bagozzi, Richard P.
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by 
Kunjufu, Jawanza.
Format: 
Books
Publication Date 
2002 1991
Excerpt: 
African American consumers.
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