1051 Results Found
000000000000IIE
697.
by
Morris, Trevor.
Publisher description http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html
Format:
Books
Publication Date
2008
Excerpt:
Public relations & advertising (Asia)
698.
by
Lundstrom, Lars-Ingemar.
Format:
Books
Publication Date
2008
Excerpt:
Advertising -- Audio-visual equipment.
699.
by
Powell, Guy R.
Format:
Books
Publication Date
2008
Excerpt:
-making and finally be able to respond to John Wannamachers' "half of my advertising is wasted; I just don
700.
by
Perebinossoff, Philippe.
Publisher description http://www.loc.gov/catdir/enhancements/fy0811/2007043042-d.html
Format:
Books
Publication Date
2008
Excerpt:
-- Ch. 12. The ethics of public relations / Carol Ames -- Ch. 13. Ethical issues in advertising and
701.
by
Heyman, Jay H., 1939-
Publisher description http://www.loc.gov/catdir/enhancements/fy0806/2007052407-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html
Format:
Books
Publication Date
2008
Excerpt:
Advertising.
by
Hummel-Rossi, Barbara.
Format:
Video disc
Publication Date
2008
Excerpt:
, advertising agencies, and social scientists both conduct and use these studies. Includes interviews with
703.
by
Etzel, Michael J.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing
704.
by
Rosenblum, Naomi.
Table of contents http://www.gbv.de/dms/bowker/toc/9780789209467.pdf
Format:
Books
Publication Date
2007
Excerpt:
, advertising, and photojournalism, and to the camera as a medium of personal artistic expression. Profiles are
705.
by
Davis, John, 1960 February 17-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html
Format:
Books
Publication Date
2007
Excerpt:
. Share of voice -- 39. Advertising to sales ratio -- 40. Reach -- 41. Frequency -- 42. Gross rating
706.
by
Scott, David Meerman.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Format:
Books
Publication Date
2007
Excerpt:
that cost a fraction of your big-budget advertising campaign. Rather than bombard them with advertising
707.
by
Stephenson, Keith.
Format:
Books
Publication Date
2007
Excerpt:
designers and brand, advertising, and marketing professionals and students." "The first book to explore the
708.
by
Gabay, J. Jonathan.
Format:
Books
Publication Date
2007
Excerpt:
Advertising copy.
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