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1. 
Cover image for The brand marketing book : creating, managing, and extending the value of your brand
by 
Marconi, Joe.
Format: 
Books
Publication Date 
2000
Excerpt: 
loyalty -- 4. When a brand gets into trouble -- 5. Brand "personality" and extension positioning : a brand
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2. 
Cover image for Pricing, hedging, and trading exotic options : understand the intricacies of exotic options and how to use them to maximum advantage
by 
Nelken, Israel.
Format: 
Books
Publication Date 
2000
Excerpt: 
1. Motivation for Using Exotic Options -- 2. Bermudan Options -- 3. Binary Options -- 4. Contingent
Available: Copies:
3. 
Cover image for Social research methods : qualitative and quantitative approaches
by 
Neuman, W. Lawrence (William Lawrence), 1950-
Format: 
Books
Publication Date 
2000
Excerpt: 
1. Science and Research. -- 2. Dimensions of Research. -- 3. Theory and Research. -- 4. The
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4. 
Cover image for Television production handbook
by 
Zettl, Herbert.
Format: 
Books
Publication Date 
2000
Excerpt: 
Transport -- Compression -- Aspect Ratio -- The 4 [times] 3 Aspect Ratio -- The 16 [times] 9 Aspect Ratio
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by 
Abratt, Russell.
Format: 
Books
Publication Date 
2000
Excerpt: 
4
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6. 
Cover image for Sams teach yourself Visual Interdev 6 in 24 hours
by 
Archer, Tom, 1964-
Format: 
Books
Publication Date 
2000
Excerpt: 
your web pages. 3. Creating professional sites with themes and style sheets. 4. Designing your web site
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7. 
Cover image for The evolution of economic thought
by 
Brue, Stanley L., 1945-
Format: 
Books
Publication Date 
2000
Excerpt: 
1 Introduction and overview. -- 2 The merchantilist school. -- 3 The physiocratic school. -- 4 The
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8. 
Cover image for P.O.W.E.R. learning : strategies for success in college and life
by 
Feldman, Robert S. (Robert Stephen), 1947-
Format: 
Books
Publication Date 
2000
Excerpt: 
4
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9. 
Cover image for Marketing research : a practical approach for the new Millennium
by 
Hair, Joseph F.
Format: 
Books
Publication Date 
2000
Excerpt: 
marketing research ethics -- Ch. 4. Strategic information management: secondary data sources -- Ch. 5
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10. 
Cover image for Essentials of marketing : a global managerial approach
by 
Perreault, William D.
Format: 
Books
Publication Date 
2000
Excerpt: 
4
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11. 
Cover image for 20s decorative art : a source book
by 
Fiell, Peter.
Format: 
Books
Publication Date 
2000
Excerpt: 
745.4 DEC
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12. 
Cover image for How the Web was born : the story of the World Wide Web
by 
Gillies, James.
Format: 
Books
Publication Date 
2000
Excerpt: 
and PCs -- 4. Enquire within upon everything -- 5. What are we going to call this thing? -- 6. Sharing
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