Economic development -- Social aspects -- Zimbabwe.

Social planning -- Developing countries.

the Planning Process -- 21. Leadership and Decision-Making -- 22. Leadership and Community Engagement

; Marketing tourism destinations -- IV. The impact of tourism. Economic impacts ; Social and cultural impacts

Getting the message across -- Getting started : planning and writing business messages -- Business

responsibility and corporate governance -- Workforce diversity -- pt. III. Planning. Principles of planning

Communication -- Chapter 12: Leadership and Change Communication -- Chapter 13: Corporate Social Responsibility

-- Traditional advertising media -- Online and mobile advertising -- Social media -- Direct marketing and other

, engagement and ego -- Social measurement -- Social media advertising -- Mobile social media: conclusions12

Section 1. Corporate financial metrics -- section 2. Marketing planning metrics -- section 3. Brand

-- Working with the media -- Developing a media toolkit -- Social media -- Effective listening -- Effective

social responsibility / Alison Theaker -- International considerations / Alison Theaker -- Digital public