1051 Results Found
000000000000IIE
1009.
by
Burke, Timothy, 1964-
Format:
Books
Publication Date
1996
Excerpt:
. The New Mission: Advertising and Market Research in Zimbabwe, 1945-1979 -- 6. Bodies and Things
1010.
by
Garvey, Ellen Gruber.
Format:
Books
Publication Date
1996
Excerpt:
Advertising, Magazine -- United States -- History.
by
Gross, Daniel, 1967-
Table of contents http://catdir.loc.gov/catdir/toc/onix01/96034245.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/96034245.html
Publisher description http://catdir.loc.gov/catdir/description/wiley031/96034245.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley041/96034245.html
Publisher description http://catdir.loc.gov/catdir/description/wiley031/96034245.html
Format:
Books
Publication Date
1996
Excerpt:
: finding the black consumer -- David Ogilvy and the creation of modern advertising -- Ray Kroc, McDonald
1012.
by
Jobling, Paul.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0601/95043365-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0601/95043365-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0601/95043365-d.html
Format:
Books
Publication Date
1996
Excerpt:
s -- In the empire of signs: ideology, mythology and pleasure in advertising.
1013.
by
Cateora, Philip R.
Format:
Books
Publication Date
1996
Excerpt:
-- International Distribution System -- Global Advertising and Promotion Effort -- Personal Selling and Personnel
by
McDonald, Malcolm.
Format:
Books
Publication Date
1995
Excerpt:
objectives and strategies -- 7. The communication plan: 1 The advertising and sales promotion plans -- 8. The
1015.
by
Keegan, Warren J.
Format:
Books
Publication Date
1995
Excerpt:
Decisions -- 16. Global Marketing Communications Decisions: Advertising -- 17. Exporting and Importing -- 18
1016.
by
Macleod, Guy.
Format:
Books
Publication Date
1995
Excerpt:
. Service and guarantee policies. Advertising and promotion. Production plan. Competitive advantage of the
1017.
by
Paliwoda, Stanley J.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007009966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007009966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=761063&custom_att_2=simple_viewer
Inhaltsverzeichnis International marketing reader
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007009966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=761063&custom_att_2=simple_viewer
Inhaltsverzeichnis International marketing reader
Format:
Books
Publication Date
1995
Excerpt:
for a global product? How does one manage a multilingual advertising campaign? The Reader combines
by
Alexander, Alison, 1949 October 21-
Format:
Books
Publication Date
1995
Excerpt:
published? -- Does media coverage of war promote understanding of the issues? -- Is advertising ethical
Format:
Books
Publication Date
1995
Excerpt:
Advertising, Point-of-sale.
1020.
by
Schoell, William F.
Format:
Books
Publication Date
1995
Excerpt:
Logistics. Ch. 14. Retailing --Sect. V. Promotion. Ch. 15. The Promotion Effort. Ch. 16. Advertising. Ch. 17
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