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13. 
Cover image for How the Web was born : the story of the World Wide Web
by 
Gillies, James.
Format: 
Books
Publication Date 
2000
Excerpt: 
European Organization for Nuclear Research.
Available: Copies:
14. 
Cover image for Exploring e-commerce : global e-business and e-societies
by 
Fellenstein, Craig.
Format: 
Books
Publication Date 
2000
Excerpt: 
Social Changes. 3. The Distinction: E-commerce and E-business. 4. The Importance of Advanced Research. 5
Available: Copies:
15. 
Cover image for Advertising to children : concepts and controversies
by 
Macklin, M. Carole.
Format: 
Books
Publication Date 
1999
Excerpt: 
future for children and the Internet / Advertising's effects : juxtaposing research with older and
Available: Copies:
by 
Grewlich, Klaus W.
Format: 
Books
Publication Date 
1999
Excerpt: 
, in the 'Internet community' and in academic research.
Available: Copies:
by 
O'Malley, Lisa.
Format: 
Books
Publication Date 
1999
Excerpt: 
, Retention and Loyalty -- 7. Relationship Marketing -- 8. Direct Marketing Media -- 9. The Internet -- 10
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18. 
Cover image for Sports marketing : a strategic perspective
by 
Shank, Matthew D.
Format: 
Books
Publication Date 
1999
Excerpt: 
-- Planning for Market Selection Decisions -- Research Tools for Understanding Sports Consumers
Available: Copies:
by 
Henninger, Maureen, 1940-
Format: 
Books
Publication Date 
1999
Excerpt: 
Don't just surf : effective research strategies for the net / Henninger, Maureen, 1940-
Available: Copies:
20. 
Cover image for A dictionary of sociology
by 
Marshall, Gordon.
Format: 
Books
Publication Date 
1998
Excerpt: 
, including cultural studies and identity, mass media and the Internet, nationalism and McDonaldization, and
Available: Copies:
by 
Woodward, Jeannette A.
Format: 
Books
Publication Date 
1997
Excerpt: 
Writing research papers : investigating resources in cyberspace / Woodward, Jeannette A.
Available: Copies:
22. 
Cover image for A practical guide to behavioral research : tools and techniques
by 
Sommer, Barbara Baker, 1938-
Format: 
Books
Publication Date 
1997
Excerpt: 
A practical guide to behavioral research : tools and techniques / Sommer, Barbara Baker, 1938-
Available: Copies:
by 
Schmitt, Bernd.
Format: 
Books
Publication Date 
1997
Excerpt: 
research tools for aesthetics management -- Protecting aesthetics and identity -- Global identity
Available: Copies:
by 
Cronin, Mary J.
Format: 
Books
Publication Date 
1994
Excerpt: 
Doing business on the Internet : how the electronic highway is transforming American companies /
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