by
Kotler, Philip.
Table of contents http://www.gbv.de/dms/bowker/toc/9780135561508.pdf
Format:
Books
Publication Date
1988
Excerpt:
Marketing management : analysis, planning, implementation, and control / Kotler, Philip.
by
Hart, Christopher W. L.
Format:
Books
Publication Date
1986
Excerpt:
Strategic hotel/motel marketing / Hart, Christopher W. L.
by
Glueck, William F.
Format:
Books
Publication Date
1984
Excerpt:
Business policy and strategic management / Glueck, William F.
by
Stonich, Paul J. ., ed.
Format:
Books
Publication Date
1982
Excerpt:
Strategic planning.
by
Yavitz, Boris.
Table of contents http://www.gbv.de/dms/bowker/toc/9780029359709.pdf
Format:
Books
Publication Date
1982
Excerpt:
Strategy in action : the execution, politics, and payoff of business planning / Yavitz, Boris.
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