Search Results for Kotler, Philip

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94 Results Found

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Social marketing : influencing behaviors for good

Lee, Nancy, 1932-

Format:

Books

Publication Date

2011

Excerpt:

Kotler, Philip. Social marketing.

Available: Copies:

High visibility

Rein, Irving J.

Format:

Books

Publication Date

1987

Excerpt:

Kotler, Philip.

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Principles of marketing : instructor's manual

Brooks, John, R. Jr.

Format:

Books

Publication Date

2001

Excerpt:

Kotler, Philip. Principles of marketing.

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Learning guide, Principles of marketing, 9th edition, Kotler & Armstrong

Paczkowski, Thomas.

Format:

Books

Publication Date

2001

Excerpt:

Kotler, Philip. Principles of marketing.

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Thinkers 50 strategy : the art and science of strategy creation and execution

Crainer, Stuart, author.

Format:

Books

Publication Date

2014

Excerpt:

Gratton, Gary Hamel, Rosabeth Moss Kanter, Philip Kotler, Nirmalya Kumar, Roger Martin, Henry Mintzberg

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Destination branding : creating the unique destination proposition

Morgan, Nigel.

Format:

Books

Publication Date

2010

Excerpt:

as brand, product and beyond: A place marketing and brand management perspective / Philip Kotler and

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How to brand nations, cities and destinations : a planning book for place branding

Moilanen, Teemu, 1972-

Format:

Books

Publication Date

2009

Excerpt:

Foreword / Philip Kotler -- Ch. 1. Theoretical Framework for Developing a Place Brand -- Ch. 2. The

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Behavioral and emotional disorders in adolescents : nature, assessment, and treatment

Wolfe, David A.

Table of contents only http://www.loc.gov/catdir/toc/ecip0512/2005012856.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0634/2005012856-b.html

Format:

Books

Publication Date

2006

Excerpt:

. Abrantes -- Anxiety disorders / Philip C. Kendall, Kristina A. Hedtke, and Sasha G. Aschenbrand -- Mood

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Precision marketing : the new rules for attracting, retaining, and leveraging profitable customers

Zabin, Jeff.

Format:

Books

Publication Date

2004

Excerpt:

Foreword / Philip Kotler -- 1. The Rise of Precision Marketing -- 2. The Precision Marketing Cycle

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10.

Business minds : connect with the world's greatest management thinkers

Brown, Tom, 1950 September 17-

Format:

Books

Publication Date

2002

Excerpt:

-- Philip Kotler -- John Kotter -- Edward Lawler -- David Maister -- Henry Mintzberg -- Ian Mitroff

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