Search Results for Consumers.

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How customers think : essential insights into the mind of the market

Zaltman, Gerald.

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001

Format:

Books

Publication Date

2003

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

Safe food : bacteria, biotechnology, and bioterrorism

Nestle, Marion.

Table of contents http://catdir.loc.gov/catdir/toc/fy042/2002027172.html

Format:

Books

Publication Date

2003

Excerpt:

demonstrates how powerful food industries oppose safety regulations, deny accountability, and blame consumers

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Buyer behaviour : a multi-cultural approach

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2003

Excerpt:

Consumers -- South Africa.

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The soul of the new consumer : authenticity -- what we buy and why in the new economy

Lewis, David, 1942-

Format:

Books

Publication Date

2000

Excerpt:

The soul of the new consumer : authenticity -- what we buy and why in the new economy / Lewis

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Basic economic principles : a guide for students

O'Connor, David E. (David Edward)

Format:

Books

Publication Date

2000

Excerpt:

? -- Why do consumers behave as they do? -- How are goods and services produced -- How are businesses

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The encyclopaedia of brands & branding in South Africa.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

1999

Excerpt:

Consumers' preferences -- South Africa.

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The new marketing : building strong marketing strategies in South Africa today

Burgess, Steven M.

Format:

Books

Publication Date

1998

Excerpt:

Consumers -- South Africa.

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Truth, lies, and advertising : the art of account planning

Steel, Jon.

Table of contents http://catdir.loc.gov/catdir/toc/onix04/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html

Format:

Books

Publication Date

1998

Excerpt:

consumers. While many in the industry are still dissecting consumer behavior, extrapolating demographic

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Under the radar : talking to today's cynical consumer

Bond, Jonathan, 1957-

Table of contents http://catdir.loc.gov/catdir/toc/onix01/97024519.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/97024519.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/97024519.html
Inhaltsverzeichnis Under the radar

Format:

Books

Publication Date

1998

Excerpt:

Under the radar : talking to today's cynical consumer / Bond, Jonathan, 1957-

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10.

Disruption : overturning conventions and shaking up the marketplace

Dru, Jean-Marie.

Table of contents http://catdir.loc.gov/catdir/toc/onix05/96021256.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/96021256.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/96021256.html

Format:

Books

Publication Date

1996

Excerpt:

absorbing compendium of the what, how, and why of creating advertising that takes consumers by surprise

Available: Copies:

11.

The Popcorn report : revolutionary trend predictions for marketing in the 90s.

Popcorn, Faith.

Format:

Books

Publication Date

1992 1991

Excerpt:

Consumer behavior -- Forecasting.

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