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1. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
. Building customer loyalty through quality. -- 12. Pricing products : pricing considerations, approaches
Available: Copies:
2. 
Cover image for Crafting and implementing strategy : text and readings
by 
Thompson, Arthur A., 1940-
Format: 
Books
Publication Date 
1998
Excerpt: 
Companies. 9. Implementing Strategy: Building Resource Capabilities and Structuring the Organization. 10
Available: Copies:
3. 
Cover image for Managing facilities
by 
Jones, Christine, MIMgt. MHCIMA.
Format: 
Books
Publication Date 
1998
Excerpt: 
application of generic management techniques." "In hotels, buildings, land, assets, people and services are
Available: Copies:
4. 
Cover image for Visual Basic 6 from the ground up
by 
Cornell, Gary.
Format: 
Books
Publication Date 
1998
Excerpt: 
-- Organizing information via code -- Organizing information via controls -- Building larger projects -- VB
Available: Copies:
5. 
Cover image for Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever
by 
Gordon, Ian, 1952 June 19-
Format: 
Books
Publication Date 
1998
Excerpt: 
Relationships -- Technology for Relationship Marketing -- Customizing for the Masses -- Building a Chain of
Available: Copies:
6. 
Cover image for Econometric models and economic forecasts
by 
Pindyck, Robert S.
Format: 
Electronic Resources
Publication Date 
1998
Excerpt: 
build, building the appropriate model, testing it statistically, and applying the model to practical
Available: Copies:
7. 
Cover image for Management information systems : the manager's view
by 
Schultheis, Robert A.
Format: 
Books
Publication Date 
1998
Excerpt: 
-- Components of a decision support system ; Data components of a decision support system ; Building a data
Available: Copies:
8. 
Cover image for Marketing management : analysis, planning, implementation, and control
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1997
Excerpt: 
1. Assessing Marketing's Critical Role in Organizational Performance -- 2. Building Customer
Available: Copies:
by 
Louw, D. A.
Format: 
Books
Publication Date 
1997
Excerpt: 
intelligence -- 8. Thinking and language -- Basic building blocks for thought -- Reasoning -- Decision making
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10. 
Cover image for Becoming a critically reflective teacher
by 
Brookfield, Stephen.
Format: 
Books
Publication Date 
1995
Excerpt: 
Building on the insights of his highly acclaimed earlier work, The Skillful Teacher, Stephen D
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