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13. 
Cover image for International marketing
International marketing
by 
Cateora, Philip R.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Format: 
Books
Publication Date 
1999
Excerpt: 
trade -- Geography and history : the foundations of cultural understanding -- Cultural dynamics in
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