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13. 
Cover image for Strategic marketing
by 
Cravens, David W.
Format: 
Books
Publication Date 
2006
Excerpt: 
. Financial analysis for marketing planning and control -- Ch. 3. Markets and competitive space -- App. 3A
Available: Copies:
14. 
Cover image for Strategic market management
by 
Aaker, David A.
Format: 
Books
Publication Date 
2005
Excerpt: 
Analysis -- External Analysis -- The Scope of Customer Analysis -- Segmentation -- Customer Motivations
Available: Copies:
15. 
Cover image for Principles of managerial finance
by 
Gitman, Lawrence J.
Format: 
Books
Publication Date 
2005
Excerpt: 
Financial Planning -- pt. 2. Important financial concepts -- Ch. 4. Time Value of Money -- Ch. 5. Risk and
Available: Copies:
16. 
Cover image for Fundamental accounting
by 
Flynn, David.
Format: 
Books
Publication Date 
2005
Excerpt: 
entities -- Financial analysis and strategy.
Available: Copies:
17. 
Cover image for Financial management for hospitality decision makers
by 
Guilding, Chris.
Format: 
Books
Publication Date 
2002
Excerpt: 
Financial management for hospitality decision makers / Guilding, Chris.
Available: Copies:
19. 
Cover image for Case studies in finance : managing for corporate value creation
by 
Bruner, Robert F., 1949-
Format: 
Books
Publication Date 
1999
Excerpt: 
pt. 1. Setting some themes -- pt. 2. Financial analysis and forecasting -- pt. 3. Estimating the
Available: Copies:
20. 
Cover image for Financial aspects of marketing
by 
Schmidt, Ruth A.
Format: 
Books
Publication Date 
1996
Excerpt: 
Financial aspects of marketing / Schmidt, Ruth A.
Available: Copies:
21. 
Cover image for Fundamental accounting : an introductory text for university and technikon students
by 
Flynn, David, 1947-
Format: 
Books
Publication Date 
1993
Excerpt: 
-- Partnerships -- Close corporations -- Manufacturing concerns -- The analysis and interpretation of financial
Available: Copies:
by 
Faul, M. A.
Format: 
Books
Publication Date 
1991
Excerpt: 
-- Financial statements and the basic accounting model -- Analysis of transactions -- The accounts system
Available: Copies:
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