influence -- Creating vision and strategic direction -- Shaping culture and values -- Designing and leading

software. Although the leaders in the book represent a wide-range of industries, they share a common vision

-- Studio tools -- Principles and techniques -- Typography -- Layout -- From concept to vision -- Production

-- 3. Orientalism now. Latent and manifest Orientalism -- Style, expertise, vision : Orientalism

-sorts -- Legibility -- Character recognition -- Colour and contrast -- Vision impairment -- Readability -- The nature

Advertising: Not Gratuitous, but Relevant Emotions -- Vision -- inspiration for change: how to get there from

compelling in its honesty and its broad vision, which links Hillbrow, rural Tiragalong and Oxford. It spills

vision and challenge -- The third discipline: continuous support and security -- The fourth discipline

strategic vision, setting objectives, and crafting a strategy -- Industry and competitive analysis

Francastel's vision of the indeterminate, shifting relation between the aesthetic and the

architecture -- Architecture and power -- The globalization of modern architecture -- Vision and reality

-- Internal Analysis -- Creating a Vision for the Business -- Strategy Identification and Selection