Wadsworth series in mass communication and journalism

communication -- 7. Advocacy -- 8. Personal narrative and life story -- 9. Person-centred strategies for

Communication in management.

Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953-

; Sustainability & Events Design; Catering Management Design for Events; Events Marketing & Communication Strategy

: Distribution management (placement) and retailing -- ch. 10: Marketing communication management -- ch. 11

-- Distribution channels -- Promoting products : communication and promotion policy and advertising -- Promoting

crises -- Strategic planning and assessing crisis vulnerability -- Forming the crisis management team and

-- Using sponsorship to achieve changes in people, places and policies -- Planning and developing social

The media handbook : a complete guide to advertising media selection, planning, research, and

Social-environmental planning : the design interface between everyforest and everycity / Maser

Integrated marketing communication : a contemporary approach / Du Plessis, P. J. (Phillipus Jacobus