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301. 
Cover image for The business of brands
by 
Miller, Jon, 1971-
Format: 
Books
Publication Date 
2004
Excerpt: 
have more loyalty -- Strong brands are a store of trust -- Strong brands can stimulate innovation
Available: Copies:
by 
Jordaan, Yolanda.
Format: 
Books
Publication Date 
2004
Excerpt: 
loyalty -- Service metrics and technology -- Service product -- Physical evidence -- People -- Process
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303. 
by 
Tilley, Nick.
Format: 
Books
Publication Date 
2004
Excerpt: 
. scott H. Decker and G. David Curry (2002), 'Gangs, gang homicides, and gang loyalty : organized crimes
Available: Copies:
304. 
Cover image for Mastering the complex sale : how to compete and win when the stakes are high!
by 
Thull, Jeff, 1949-
Format: 
Books
Publication Date 
2003
Excerpt: 
rather than confrontation, and the most formidable barrier of all to your competition - customer loyalty
Available: Copies:
by 
Kelley, Harold H.
Format: 
Books
Publication Date 
2003
Excerpt: 
: trading loyalty for justice. 7. Chicken: death before dishonor. 8. Hero: let's do it your way. 9
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by 
Butterfield, Leslie, 1952-
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
advertising works' / Tim Broadbent -- How advertising affects customer loyalty / Andrew Crosthwaite -- Long
Available: Copies:
by 
Butterfield, Leslie, 1952-
Format: 
Books
Publication Date 
2003
Excerpt: 
advertising works' / Tim Broadbent -- How advertising affects customer loyalty / Andrew Crosthwaite -- Long
Available: Copies:
309. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
managing products -- Internal marketing -- Building customer loyalty through quality -- Pricing products
Available: Copies:
by 
Neal, Cathy M.
Format: 
Books
Publication Date 
2002
Excerpt: 
loyalty -- Part Two. Internal Influences: 8. Perception; 9. Learning and memory; 10. Motivation
Available: Copies:
by 
Lovelock, Christopher H.
Format: 
Books
Publication Date 
2002
Excerpt: 
in Service Environments -- ch. 5. Relationship Marketing and Customer Loyalty -- ch. 6. Complaint
Available: Copies:
by 
Blattberg, Robert C., 1942-
Format: 
Books
Publication Date 
2001
Excerpt: 
Customer loyalty.
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