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145. 
Cover image for Hospitality and travel marketing
Hospitality and travel marketing
by 
Morrison, Alastair M.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Food service -- Marketing.
Available: Copies:
146. 
Cover image for Customer service training
Customer service training
by 
Kamin, Maxine.
Format: 
Books
Publication Date 
2002
Excerpt: 
Customer service training / Kamin, Maxine.
Available: Copies:
147. 
Cover image for Principles of service marketing and management
Principles of service marketing and management
by 
Lovelock, Christopher H.
Format: 
Books
Publication Date 
2002
Excerpt: 
Principles of service marketing and management / Lovelock, Christopher H.
Available: Copies:
148. 
Cover image for Basic marketing : a global-managerial approach
Basic marketing : a global-managerial approach
by 
Perreault, William D., Jr.
Format: 
Books
Publication Date 
2002
Excerpt: 
customer service and logistics -- Retailers, wholesalers, and their strategy planning -- Promotion
Available: Copies:
149. 
Cover image for Internet marketing : readings and online resources
Internet marketing : readings and online resources
by 
Richardson, Paul, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
Format: 
Books
Publication Date 
2001
Excerpt: 
brand image, enhance customer relations, and create entirely new distribution channels for products and
Available: Copies:
150. 
Cover image for E-business & e-commerce : how to program
E-business & e-commerce : how to program
by 
Deitel, Harvey M., 1945-
Format: 
Books
Publication Date 
2001
Excerpt: 
Models Getting a Loan Online Recruiting on the Web Online News Services Online Travel Services Online
Available: Copies:
151. 
Cover image for Fish! : a remarkable way to boost morale and improve results
Fish! : a remarkable way to boost morale and improve results
by 
Lundin, Stephen C., 1941-
Format: 
Books
Publication Date 
2001 2000
Excerpt: 
Customer services.
Available: Copies:
152. 
Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
, targeting, and positioning for competitive advantage -- Developing the marketing mix. Product and services
Available: Copies:
153. 
Cover image for Seven power strategies for building customer loyalty
Seven power strategies for building customer loyalty
by 
Timm, Paul R.
Format: 
Books
Publication Date 
2001
Excerpt: 
Customer services.
Available: Copies:
154. 
Cover image for Customer equity : building and managing relationships as valuable assets
Customer equity : building and managing relationships as valuable assets
Customer equity : building and managing relationships as valuable assets
by 
Blattberg, Robert C., 1942-
Format: 
Books
Publication Date 
2001
Excerpt: 
Customer services -- Marketing.
Available: Copies:
155. 
Cover image for Data mining cookbook : modeling data for marketing, risk and customer relationship management
Data mining cookbook : modeling data for marketing, risk and customer relationship management
by 
Rud, Olivia Parr.
Format: 
Books
Publication Date 
2001
Excerpt: 
Customer services -- Data processing.
Available: Copies:
156. 
Cover image for Signposts to service excellence : the African paradigm
Signposts to service excellence : the African paradigm
by 
Shonhiwa, Shepherd.
Format: 
Books
Publication Date 
2001
Excerpt: 
Customer services -- Africa, Sub-Saharan.
Available: Copies:
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