Marketing Channel. Ch. 7. Selecting the Channel Members. Ch. 8. Target Markets and Channel Design Strategy

-- Quantitative data and advertising strategy development / Chris Forrest -- Analysis and interpretation in

results that can be measured and integrated into any business strategy or corporate culture."--Jacket.

. Ch. 3. Understanding Firms as Customers. Ch. 4. Crafting Market Strategy -- Sect. III. Creating Value

Landscape Will Be Redrawn -- Ch. 10. Rolling It Out I: Digital Strategy -- Ch. 11. Rolling It Out II: Nuts

packaging ; Product lifecycle ; Pricing strategy ; Distribution ; Sales management and the sales environment.

beyond your business: estate planning and your exit strategy.

-- The external assessment -- The internal assessment -- Strategy analysis and choice -- Implementing

pt. 1. Overview of strategic management -- pt. 2. Strategy formulation -- pt. 3. Strategy

, and strategy. -- 13. Distribution channels. -- 14. Promoting products : communication and promotion

-- 9. Redesigning learner support services -- 10. Developing an evaluation strategy -- 11. Managing the

, Strategizing, and Planning -- Chapter 3 Strategy and Tactics of Distributive Bargaining -- Chapter 4 Strategy