by
Butterfield, Leslie, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/els033/99043468.html
Publisher description http://catdir.loc.gov/catdir/description/els033/99043468.html
Publisher description http://catdir.loc.gov/catdir/description/els033/99043468.html
Format:
Books
Publication Date
1999
Excerpt:
-- Quantitative data and advertising strategy development / Chris Forrest -- Analysis and interpretation in
Format:
Books
Publication Date
1999
Excerpt:
this brand be saved? / Regina Fazio Maruca -- Your brand's best strategy / Vijay Vishwanath and
by
Afuah, Allan.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html
Format:
Regular print
Publication Date
1998
Excerpt:
-- Reducing uncertainty: the role of technological trends, market regularities, and innovation strategy
by
Porter, Michael E., 1947-
Sample text http://catdir.loc.gov/catdir/samples/simon031/98009584.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/98009584-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1549549&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/98009584.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/98009584.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/98009584-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1549549&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/98009584.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/98009584.html
Format:
Books
Publication Date
1998 1990
Excerpt:
economies -- pt. 4. Implications: Company strategy ; Government policy ; National agendas -- Epilogue.
by
Gordon, Ian, 1952 June 19-
Table of contents http://lcweb.loc.gov/catdir/toc/98-134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html
Format:
Books
Publication Date
1998
Excerpt:
Marketing is Dead -- Long Live Marketing -- Relationships as Strategy -- Making the Case of
by
Porter, Michael E., 1947-
Format:
Books
Publication Date
1998
Excerpt:
National Advantage -- 10. The Competitive Development of National Economies -- 11. Company Strategy -- 12
by
Marais, Hein.
Format:
Books
Publication Date
1998
Excerpt:
fist -- The post-war accumulation strategy -- The popular forces fight back -- The swing to armed
by
Arens, William F.
Format:
Books
Publication Date
1998
Excerpt:
. Planning Media Strategy: Finding Links to the Market -- Pt. 3. Integrating Advertising with Other Elements
Format:
Books
Publication Date
1998
Excerpt:
evaluating the latest performance measures and aligning your corporate strategy accordingly pose serious
by
Harris, Thomas L., 1931-
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Format:
Books
Publication Date
1998
Excerpt:
: Setting MPR Objectives. 29. Step Three: Developing MPR Strategy. 30. Step Four: Marketing Public Relations
by
Mbeki, Thabo.
Format:
Books
Publication Date
1998
Excerpt:
nations. Transition, strategy and priorities: A National strategic vision for South Africa. Our common
by
Hartley, Robert F., 1927-
Table of contents http://catdir.loc.gov/catdir/toc/onix05/97014092.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0706/97014092-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0706/97014092-d.html
Format:
Books
Publication Date
1998
Excerpt:
strategy -- Question marks. McDonald's: could there be storm clouds on the horizon? Tobacco: an industry
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