Format: 
Books
Publication Date 
 1999
Excerpt: 
 this brand be saved? / Regina Fazio Maruca -- Your brand's best strategy / Vijay Vishwanath and
by 
 Smit, P. J.
Format: 
Books
Publication Date 
 1999
Excerpt: 
 -- How competitive forces shape strategy -- Assessing and enhancing strategic capability : a value
Format: 
Books
Publication Date 
 1998
Excerpt: 
 evaluating the latest performance measures and aligning your corporate strategy accordingly pose serious
by 
 Ansell, Amy Elizabeth, 1964-
Format: 
Books
Publication Date 
 1998
Excerpt: 
 and Strategy / Ann Withorn -- 7. Why Did Armey Apologize? Hegemony, Homophobia, and the Religious
by 
 Wolinetz, Steven B., 1943-
Format: 
Books
Publication Date 
 1998
Excerpt: 
 Structure and Social Democratic Party Strategy /Herbert Kitschelt -- 19. Party System Change: The Catch
by 
 Afuah, Allan.
 Table of contents http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html
Format: 
Regular print
Publication Date 
 1998
Excerpt: 
 -- Reducing uncertainty: the role of technological trends, market regularities, and innovation strategy
by 
 Marais, Hein.
Format: 
Books
Publication Date 
 1998
Excerpt: 
 fist -- The post-war accumulation strategy -- The popular forces fight back -- The swing to armed
by 
 Porter, Michael E., 1947-
Format: 
Books
Publication Date 
 1998
Excerpt: 
Pt. I. Competition and Strategy: Core Concepts. 1. How Competitive Forces Shape Strategy / Michael
by 
 Arens, William F.
Format: 
Books
Publication Date 
 1998
Excerpt: 
. Planning Media Strategy: Finding Links to the Market -- Pt. 3. Integrating Advertising with Other Elements
by 
 Hutchings, Robert L., 1946-
 Contributor biographical information http://www.loc.gov/catdir/bios/jhu051/98004022.html
Publisher description http://www.loc.gov/catdir/description/jhu052/98004022.html
Publisher description http://www.loc.gov/catdir/description/jhu052/98004022.html
Format: 
Books
Publication Date 
 1998
Excerpt: 
. Kaplan -- Ch. 7. The United States in a Turbulent World / James N. Rosenau -- Ch. 8. Strategy and Ethics
Format: 
Books
Publication Date 
 1998
Excerpt: 
 evaluating the latest performance measures and aligning your corporate strategy accordingly pose serious
by 
 Harris, Thomas L., 1931-
 Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Format: 
Books
Publication Date 
 1998
Excerpt: 
: Setting MPR Objectives. 29. Step Three: Developing MPR Strategy. 30. Step Four: Marketing Public Relations
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