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1669.

Cover image for Marketing : best practices

Marketing : best practices

by

Czinkota, Michael R.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-d.html

Format:

Books

Publication Date

2000

Excerpt:

Marketing -- Case studies.

Available: Copies:

1670.

Cover image for Business communication today

Business communication today

Business communication today

by

Bovée, Courtland L.

Format:

Books

Publication Date

2000

Excerpt:

Communication in organizations -- United States -- Case studies.

Available: Copies:

1671.

Cover image for Advanced communication skills for organisational success

Advanced communication skills for organisational success

Advanced communication skills for organisational success

by

Erasmus-Kritzinger, Lisel, 1967-

Format:

Books

Publication Date

2000

Excerpt:

stress -- 16. Interviews -- 17. Oral communication and listening skills -- 18. Case studies.

Available: Copies:

1672.

Cover image for Fundamentals of marketing

Fundamentals of marketing

Fundamentals of marketing

by

Miller, Kenneth E.

Format:

Books

Publication Date

2000

Excerpt:

Marketing -- Australia -- Case studies.

Available: Copies:

1673.

Commitment-led marketing : the key to brand profits is in the customer's mind

Commitment-led marketing : the key to brand profits is in the customer's mind

by

Hofmeyr, J. H. (Jan H.)

Table of contents http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/2001281572.html

Format:

Books

Publication Date

2000

Excerpt:

-- Profiling your customers in terms of their commitment -- 8. Case Studies: Marketing Fast-moving Consumer

Available: Copies:

1674.

Cover image for Tourism and leisure research methods : data collection, analysis, and interpretation

Tourism and leisure research methods : data collection, analysis, and interpretation

by

Finn, Mick.

Format:

Books

Publication Date

2000

Excerpt:

Tourism -- Research -- Case studies.

Available: Copies:

1675.

Cover image for Moral issues in business

Moral issues in business

Moral issues in business

by

Shaw, William H., 1948-

Format:

Books

Publication Date

2000

Excerpt:

Business ethics -- Case studies.

Available: Copies:

1676.

Cover image for Innovative planning for electronic commerce and enterprises : a reference model

Innovative planning for electronic commerce and enterprises : a reference model

Innovative planning for electronic commerce and enterprises : a reference model

by

Hsu, Cheng, 1951-

Format:

Books

Publication Date

2000

Excerpt:

Electronic commerce -- Case studies.

Available: Copies:

1677.

Cover image for Creative company : how St. Luke's became "the ad agency to end all ad agencies"

Creative company : how St. Luke's became "the ad agency to end all ad agencies"

Creative company : how St. Luke's became "the ad agency to end all ad agencies"

by

Law, Andy, 1956-

Table of contents http://catdir.loc.gov/catdir/toc/onix06/99028937.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley043/99028937.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/99028937.html

Format:

Books

Publication Date

1999

Excerpt:

Advertising agencies -- Case studies.

Available: Copies:

1678.

Cover image for Public economics for South African students

Public economics for South African students

by

Black, P. A. (Philip A.)

Format:

Books

Publication Date

1999

Excerpt:

Finance, Public -- South Africa -- Case studies.

Available: Copies:

1679.

Cover image for Marketing for hospitality and tourism

Marketing for hospitality and tourism

Marketing for hospitality and tourism

by

Kotler, Philip.

Format:

Books

Publication Date

1999

Excerpt:

's marketing plan. -- Case studies.

Available: Copies:

1680.

Cover image for Global marketing management

Global marketing management

Global marketing management

by

Keegan, Warren J.

Format:

Books

Publication Date

1999

Excerpt:

Export marketing -- Management -- Case studies.

Available: Copies:

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Author

(15)

Thompson, Arthur A., 1940-

(13)

Strickland, A. J. (Alonzo J.)

(10)

Jones, Gareth R.

(9)

Prinsloo, Frans.

(8)

Cant, M. C. (Michael Colin), 1957-

(7)

Cravens, David W.

(7)

Hawkins, Del I.

(7)

Hill, Charles W. L.

(7)

Bovée, Courtland L.

(5)

Coetzee, G. P., author.

(5)

Du Bruyn, R., author.

(5)

Fourie, H., author.

(5)

Gamble, John (John E.)

(5)

Hellriegel, Don.

(5)

Hennessey, Hubert D.

(5)

Jeannet, Jean-Pierre.

(5)

Lazenby, Kobus.

(5)

Machado, Ricardo.

(5)

Plant, K., author.

(5)

Prinsloo, Frans, author.

(5)

(5)

Venter, Peet, 1964-

(5)

Abratt, Russell.

(4)

(4)

Cronjé, Shani.

(4)

Doh, Jonathan P.

(4)

Ehlers, Tienie.

(4)

Gamble, John (John E.), author.

(4)

Hartley, Robert F., 1927-

(4)

Hitt, Michael A.

(4)

Hoskisson, Robert E.

(4)

Hough, Johan, 1957-

(4)

Hutt, Michael D.

(4)

Institute of Marketing Management.

(4)

Ireland, R. Duane.

(4)

Iszatt-White, Marian, author.

(4)

(4)

Maritz, Rachel.

(4)

Miller, Katherine, 1959-

(4)

Nieuwenhuizen, C. (Cecile), editor.

(4)

Oltmanns, Thomas F.

(4)

Peteraf, Margaret Ann, author.

(4)

(4)

Salvatore, Dominick.

(4)

Speh, Thomas W.

(4)

Strickland, A. J. (Alonzo J.), author.

(4)

Thompson, Arthur A., 1940- author.

(4)

Webb, Graham, 1950-

(4)

Affinity Advertising & Publishing

(3)

Ambe, Intaher Marcus, editor.

(3)

Badenhorst, J. A. (Johanna Adolphina), 1954- editor.

(3)

Bagraim, Jeffrey, contributor.

(3)

Boniface, Brian G.

(3)

Cilliers, J. O., editor.

(3)

Coney, Kenneth A.

(3)

(3)

Dlamini, Winnie, editor.

(3)

(3)

(3)

Govindarajan, Vijay.

(3)

Hisrich, Robert D.

(3)

Jobber, David, 1947-

(3)

Johnson, Gerry, author.

(3)

Kapferer, Jean-Noël.

(3)

Karsten, Chris.

(3)

Keegan, Warren J.

(3)

Kinicki, Angelo.

(3)

Knapp, Michael Chris, 1954-

(3)

Kotler, Philip.

(3)

Kreitner, Robert.

(3)

(3)

Link, Albert N.

(3)

(3)

Lowe, Robin, 1945-

(3)

Merchant, Kenneth A.

(3)

(3)

(3)

O'Brien, James A., 1936-

(3)

Pearce, John A.

(3)

Peter, J. Paul.

(3)

(3)

Pitt, Leyland F.

(3)

(3)

Pritchard, Annette.

(3)

Quelch, John A.

(3)

Saunders, Christopher (Lecturer in business administration), author.

(3)

Scholes, Kevan, author.

(3)

Simpson, John, 1943 September 17-

(3)

Stanton, William J.

(3)

TV Choice Productions.

(3)

Thill, John V., author.

(3)

Van Heerden, Neels, 1957-

(3)

Werner, Amanda, editor.

(3)

Whittington, Richard, 1958- author.

(3)

(3)

(3)

(2)

Ambrose, Gavin, author.

(2)

Angwin, Duncan, author.

(2)

Anthony, Robert N. (Robert Newton), 1916-2006.

(2)

Anthony, Robert Newton, 1916-

(2)

Ashcraft, Donna Musialowski.

(2)

Austin, Tracey-Lee.

(2)

Bartlett, Christopher A., 1943-

(2)

Beauchamp, Tom L.

(2)

Beidler, Peter G.

(2)

Berndt, A. (Adele), 1966-

(2)

Berndt, A. (Adele), 1966- editor.

(2)

(2)

Boshoff, Christo, editor.

(2)

Botkin, Daniel B.

(2)

Bovée, Courtland L., author.

(2)

Bowie, Norman E., 1942-

(2)

Brink, A. (Annekie)

(2)

Bromfield, Derek.

(2)

Bruner, Robert F., 1949-

(2)

(2)

Canning, Louise, author.

(2)

Center, Allen H.

(2)

Cloete, Melanie, contributing author.

(2)

Clow, Kenneth E.

(2)

Cooper, Cary L.

(2)

Cooper, Chris, 1952-

(2)

Cottrell, Stella.

(2)

Cousins, Ben, 1949-

(2)

Cronje, G. J. de J.

(2)

(2)

Daft, Richard L., author.

(2)

David, Fred R. Concepts of strategic management.

(2)

Davison, Gerald C.

(2)

(2)

Deitel, Harvey M., 1945-

(2)

Denzin, Norman K.

(2)

Deresky, Helen.

(2)

Donnelly, James H.

(2)

(2)

Doyle, Barbara, author.

(2)

Du Toit, G. S. (Gawie S.)

(2)

Dunne, Timothy, 1965- editor.

(2)

(2)

Fearn-Banks, Kathleen.

(2)

Ferrell, Linda.

(2)

Fielding, M. L. (Michael L.)

(2)

(2)

Gardner, Howard, 1943- author.

(2)

Gerstner, Louis V.

(2)

Goldsworthy, Simon.

(2)

Grover, Velma I.

(2)

Guerrero, Laura.

(2)

Hamilton, Leslie, 1967-

(2)

Hardymon, G. Felda.

(2)

Harris, Paul, 1971- author.

(2)

Hattwick, Richard E.

(2)

Hayes, Darrell C.

(2)

Hendrix, Jerry A.

(2)

Hill, Charles W. L., author.

(2)

Hitt, Michael A., author.

(2)

Hodgetts, Richard M.

(2)

Hoskisson, Robert E., author.

(2)

Ireland, R. Duane, author.

(2)

Jefferson, Andrew McK., author.

(2)

Johnson, Gerry.

(2)

Johnson, Michael, 1964-

(2)

Jones, Adam, 1963-

(2)

Jooste, C. J. (Christiaan Johannes), 1947-

(2)

(2)

Jézéquel, Jean-Marc, 1964-

(2)

Keller, Edward A., 1942-

(2)

Kelley, Tom, 1955-

(2)

Kerin, Roger A.

(2)

Kerzner, Harold.

(2)

Khosrow-Pour, Mehdi, 1951-

(2)

Kim, Seung Hee.

(2)

(2)

Kirkpatrick, Donald L.

(2)

Kretzschmar, Louise.

(2)

Landes, David S.

(2)

LeCroy, Craig W.

(2)

(2)

Lerner, Joshua.

(2)

Letsholo, Rebaona.

(2)

Levin, Jack, 1941-

(2)

Liebowitz, Jay, 1957-

(2)

Liker, Jeffrey K.

(2)

Lincoln, Yvonna S.

(2)

Littman, Jonathan, 1958-

(2)

Loudon, David L.

(2)

Mahin, Philip William.

(2)

Mansfield, Edwin.

(2)

Marimuthu, Ferina, general editor.

(2)

May, Steve (Steve Kent), 1961-

(2)

McCusker, Gerry, 1962-

(2)

McMichael, Philip, author.

(2)

Mello, Jeffrey A.

(2)

Mendenhall, Mark E., 1956-

(2)

Meyer, Klaus, 1964-

(2)

Meyer, Klaus, 1964- author.

(2)

Monks, Robert A. G., 1933-

(2)

Morris, Trevor.

(2)

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Electronic Resources

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(3)

(3)

(1)

Item Category 1

Material Type

Language

(1892)

(1)

(1)

Library

Shelf Location

Publication Date

Subject

Strategic planning.

(95)

(84)

Strategic planning -- Case studies.

(70)

(42)

(36)

Industrial management.

(30)

(29)

(27)

Marketing -- Management.

(24)

Branding (Marketing)

(23)

Entrepreneurship.

(21)

Organizational behavior.

(20)

(20)

Business ethics.

(19)

Leadership -- Case studies.

(19)

Marketing -- Management -- Case studies.

(19)

Business planning.

(18)

International business enterprises -- Management.

(18)

Marketing -- South Africa -- Case studies.

(17)

Organizational effectiveness.

(17)

Public relations.

(17)

International business enterprises -- Management -- Case studies.

(16)

Brand name products.

(15)

Communication in organizations.

(15)

Export marketing -- Management -- Case studies.

(15)

International business enterprises -- Case studies.

(15)

International trade.

(15)

Export marketing -- Management.

(14)

Marketing -- Case studies.

(14)

Personnel management.

(14)

Social sciences -- Research -- Methodology.

(14)

Business ethics -- Case studies.

(13)

Internet marketing.

(13)

Management information systems.

(13)

Marketing -- South Africa.

(13)

Marketing research.

(13)

Social responsibility of business.

(13)

(13)

Brand name products -- Case studies.

(12)

Communication in organizations -- Case studies.

(12)

Corporate governance -- South Africa -- Case studies.

(12)

Corporate governance.

(12)

Electronic commerce.

(12)

Industrial management -- Case studies.

(12)

Management -- Case studies.

(12)

Organizational behavior -- Case studies.

(12)

Consumer behavior.

(11)

Corporations -- South Africa -- Auditing -- Case studies.

(11)

Decision making.

(11)

Economic development.

(11)

Marketing research -- Case studies.

(11)

Electronic commerce -- Case studies.

(10)

Interpersonal communication.

(10)

Organizational change.

(10)

Project management.

(10)

Strategisches Management.

(10)

Success in business.

(10)

Sustainable development.

(10)

Brand name products -- Management.

(9)

Business communication.

(9)

Business logistics.

(9)

Business planning -- Case studies.

(9)

International business enterprises.

(9)

Organizational effectiveness -- Case studies.

(9)

Organizational learning.

(9)

Qualitative research.

(9)

Strategic planning -- South Africa.

(9)

Strategisch management.

(9)

Corporate culture.

(8)

Globalization -- Economic aspects.

(8)

(8)

Industrial marketing.

(8)

Information technology -- Management.

(8)

Intercultural communication.

(8)

International economic relations.

(8)

International relations.

(8)

Knowledge management.

(8)

Product management.

(8)

Psychology, Pathological.

(8)

Public relations -- Case studies.

(8)

Strategic planning -- South Africa -- Case studies.

(8)

Aufsatzsammlung.

(7)

(7)

(7)

Creative ability in business.

(7)

Entrepreneurship -- Case studies.

(7)

Environmental policy.

(7)

Epidemiologic Methods.

(7)

Industrial management -- South Africa -- Case studies.

(7)

Industrial marketing -- Management -- Case studies.

(7)

Managerial accounting.

(7)

Object-oriented programming (Computer science)

(7)

Psychology, Pathological -- Case studies.

(7)

Social sciences -- Methodology.

(7)

Strategic planning -- United States -- Case studies.

(7)

Technological innovations -- Management.

(7)

(6)

(6)

Auditing, Internal.

(6)

Business communication -- United States -- Case studies.

(6)

(6)

Communication in personnel management.

(6)

Corporate governance -- Case studies.

(6)

Counseling -- Case studies.

(6)

(6)

Graphic design (Typography)

(6)

Industrial management -- United States -- Case studies.

(6)

Industrial marketing -- Case studies.

(6)

Industrial marketing -- Management.

(6)

Internet marketing -- Case studies.

(6)

Marketing -- Decision making.

(6)

Organizational change -- Case studies.

(6)

Production management.

(6)

Technological innovations -- Management -- Case studies.

(6)

Water resources development.

(6)

Accountants -- Professional ethics -- South Africa.

(5)

Advertising -- Brand name products.

(5)

Auditors -- Professional ethics -- South Africa.

(5)

Branding (Marketing) -- Case studies.

(5)

Business -- Research -- Methodology.

(5)

Child development.

(5)

Child psychopathology -- Case studies.

(5)

Computer software -- Development.

(5)

Consumer behavior -- United States -- Case studies.

(5)

Consumer behavior -- United States.

(5)

Customer relations.

(5)

Economic history.

(5)

Employees -- Training of.

(5)

Entrepreneurship -- South Africa.

(5)

(5)

Fallstudiensammlung.

(5)

(5)

(5)

Industrial management -- Environmental aspects.

(5)

International relations -- Case studies.

(5)

International trade -- Case studies.

(5)

Internet -- Social aspects.

(5)

Internet advertising.

(5)

Knowledge management -- Case studies.

(5)

Management -- South Africa -- Case studies.

(5)

Managerial accounting -- Case studies.

(5)

New business enterprises -- Management.

(5)

Organizational change -- Management.

(5)

Personnel management -- South Africa.

(5)

Poverty -- Developing countries -- Case studies.

(5)

Psychiatry -- Case studies.

(5)

(5)

Risk management.

(5)

Small business -- Management.

(5)

(5)

Social responsibility of business -- Case studies.

(5)

Accounting -- Case studies.

(4)

Accounting -- Moral and ethical aspects.

(4)

Africa -- Politics and government.

(4)

(4)

(4)

Automobile industry and trade -- Japan -- Management -- Case studies.

(4)

Business -- Data processing.

(4)

Business enterprises -- Computer networks.

(4)

Business networks.

(4)

(4)

Climatic changes.

(4)

Cognitive therapy -- Case studies.

(4)

College teaching.

(4)

Commercial art.

(4)

Computer networks -- Security measures.

(4)

Conflict management -- Case studies.

(4)

Corporate culture -- Case studies.

(4)

Corporations -- Finance -- Case studies.

(4)

(4)

Creative ability in business -- Case studies.

(4)

Criminal psychology.

(4)

Crisis management.

(4)

(4)

Developing countries -- Economic policy.

(4)

(4)

(4)

Education, Higher.

(4)

Electronic commerce -- Management.

(4)

Emergency management.

(4)

Export marketing -- Case studies.

(4)

Export marketing.

(4)

Geographic information systems.

(4)

Globalization -- Case studies.

(4)

Globalization -- Economic aspects -- Case studies.

(4)

(4)

(4)

(4)

(4)

(4)

Management -- United States -- Case studies.

(4)

Managerial economics.

(4)

(4)

Market surveys -- United States.

(4)

Marketing -- South Africa -- Management.

(4)

Mass media and culture.

(4)

(4)

Non-governmental organizations.

(4)

Operating systems (Computers)

(4)

Organizational behavior -- South Africa.

(4)

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