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1.

Cover image for Measuring consumer attitude towards Lays Stax

Measuring consumer attitude towards Lays Stax

Measuring consumer attitude towards Lays Stax

by

Skikne, Adam.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

2.

Mountain Valley Farm's brand development

Mountain Valley Farm's brand development

by

Howson, Warren.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

3.

Cover image for The country of origin effect on Proudly South African FMCG products

The country of origin effect on Proudly South African FMCG products

The country of origin effect on Proudly South African FMCG products

by

Mitchell, Shane Darryn.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

4.

Cover image for Whose YouTube : a postmodern perspective & corporate power?

Whose YouTube : a postmodern perspective & corporate power?

Whose YouTube : a postmodern perspective & corporate power?

by

Pearce, Michael.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

5.

Cover image for Kasi business uplifting ourselves

Kasi business uplifting ourselves

Kasi business uplifting ourselves

by

Ntlha, Letlotlo.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

6.

Cover image for A statement about placement : critical analysis of product placement used to sell brands in the digital gaming arena

A statement about placement : critical analysis of product placement used to sell brands in the digital gaming arena

A statement about placement : critical analysis of product placement used to sell brands in the digital gaming arena

by

Arvanaitis, Daleah.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

7.

Cover image for Kinky aspirations : exploring American pop culture's influence on female black diamonds' hair preference pertaining to hair alternatives

Kinky aspirations : exploring American pop culture's influence on female black diamonds' hair preference pertaining to hair alternatives

Kinky aspirations : exploring American pop culture's influence on female black diamonds' hair preference pertaining to hair alternatives

by

Bubu, Unathi Yanga.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

8.

Cover image for Graphic design on the dotted line : a focus on the first thing first manifesto and its effects on the practice of socially responsible graphic desigh within the new black

Graphic design on the dotted line : a focus on the first thing first manifesto and its effects on the practice of socially responsible graphic desigh within the new black

Graphic design on the dotted line : a focus on the first thing first manifesto and its effects on the practice of socially responsible graphic desigh within the new black

by

Billing, Cameron.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

9.

The effect of web design on brand building according to the brand identity model

The effect of web design on brand building according to the brand identity model

by

Human, Ernest.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

10.

Cover image for Survival of Protestantism in the corporate culture & commercialized world

Survival of Protestantism in the corporate culture & commercialized world

Survival of Protestantism in the corporate culture & commercialized world

by

Mokoena, Lebogang.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

11.

Cover image for I am not my hair

I am not my hair

I am not my hair

by

Toolo, Tshegofatso.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

12.

Making the unhealthy choice : cigarette brand preference behaviour among 18 to 21 year old smokers

Making the unhealthy choice : cigarette brand preference behaviour among 18 to 21 year old smokers

by

Smit, Kristoff.

Format:

Manuscript

Publication Date

2026 2025 2024 2023 2022

Available: Copies:

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Independent Institute of Education. Vega School of Brand Leadership.

(392)

Maritz, C. J. (C. Janse)

(154)

Independent Institute of Education. Design School Southern Africa.

(108)

Freeman, Angela.

(92)

Shakespeare, William, 1564-1616.

(78)

South African Institute of Chartered Accountants.

(74)

Healey, Justin.

(72)

Independent Institute of Education.

(68)

Kotler, Philip.

(57)

(50)

Shelly, Gary B.

(48)

(43)

International Monetary Fund.

(40)

Patterson, James, 1947-

(35)

Robbins, Stephen P., 1943-

(35)

Chartered Institute of Management Accountants.

(33)

Juta Law (Firm)

(33)

Stallings, William.

(30)

Steel, Danielle.

(30)

Cant, M. C. (Michael Colin), 1957-

(28)

Rieger, Frieda.

(28)

Smith, Wilbur A.

(28)

Aaker, David A.

(27)

Human Sciences Research Council.

(27)

(27)

American Psychological Association.

(26)

Hill, Charles W. L.

(26)

Independent Institute of Education. Vega School.

(26)

Open University.

(26)

Society for Research into Higher Education.

(26)

Magona, Sindiwe.

(25)

Microsoft Corporation.

(24)

O'Leary, Linda I.

(24)

Sefoka, Seipei.

(24)

Busch, David D.

(23)

Cashman, Thomas J.

(23)

(23)

O'Leary, Timothy J., 1947-

(23)

De Bono, Edward, 1933-

(22)

(22)

McDonald, Malcolm.

(22)

Strydom, E. M. L.

(22)

Austen, Jane, 1775-1817.

(21)

British Medical Association.

(21)

Conrad, Joseph, 1857-1924.

(21)

(21)

Harvard Business School.

(21)

Haupt, Phillip.

(21)

Mitchell, L. D.

(21)

Shakespeare, William

(21)

Gitman, Lawrence J.

(20)

(20)

Mankiw, N. Gregory.

(20)

Morrison, Toni.

(20)

Nieuwenhuizen, C. (Cecile)

(20)

Strydom, J. W. (Johan Wilhelm), 1952-

(20)

Deitel, Harvey M., 1945-

(19)

Dickens, Charles, 1812-1870.

(19)

Farrell, Joyce.

(19)

Foucault, Michel, 1926-1984.

(19)

Babbie, Earl R.

(18)

Blanchard, Kenneth H.

(18)

Cronjé, D. S. P.

(18)

Giddens, Anthony.

(18)

Heller, Steven.

(18)

Horngren, Charles T., 1926-

(18)

Jackson, R. D. C. (Robert David Charles), 1948-

(18)

Juta's Statutes Editors.

(18)

Mhlophe, Gcina.

(18)

Moodley, Shalina.

(18)

(18)

Affinity Advertising and Publishing.

(17)

Appignanesi, Richard.

(17)

Baldacci, David.

(17)

Chellis, James.

(17)

Cilliers, H. S. (Hendrik Stephanus), 1922-

(17)

(17)

Machado, Ricardo.

(17)

Sternberg, Robert J.

(17)

(16)

Cooper, Cary L.

(16)

Deaver, Jeffery.

(16)

Deitel, Paul J.

(16)

(16)

Gerritsen, Tess.

(16)

Hair, Joseph F.

(16)

Hibling, Andrew.

(16)

(16)

Independent Institute of Education. Vega School

(16)

King, Stephen, 1947-

(16)

Koekemoer, A. D. (Alta D.), author.

(16)

Margolius, Marcia, 1966-

(16)

(16)

Oppermann, H. R. B. (Hendrik Rudolf Beukes), 1955-

(16)

(16)

Sawyer, Stacey C.

(16)

Stiglitz, Joseph E.

(16)

Thompson, Arthur A., 1940-

(16)

Venter, J. M. P. (Jan M. P.)

(16)

Warner Home Video (Firm)

(16)

Achebe, Chinua.

(15)

Baron, Robert A.

(15)

(15)

Brue, Stanley L., 1945-

(15)

(15)

Everingham, G. K.

(15)

Margolius, Marcia

(15)

McCarthy, E. Jerome (Edmund Jerome)

(15)

McConnell, Campbell R.

(15)

(15)

Mintzberg, Henry.

(15)

Mitchell, K. I.

(15)

(15)

Picoult, Jodi, 1966-

(15)

Sowden-Service, Cathrynne.

(15)

Steel, Danielle

(15)

Stiglingh, M. (Madeleine)

(15)

Turban, Efraim.

(15)

Vermaat, Misty.

(15)

Bovée, Courtland L.

(14)

(14)

Chartered Institute of Management Accountants, issuing body.

(14)

(14)

Cilliers, Hendrik Stephanus.

(14)

Gravetter, Frederick J.

(14)

Howell, David C.

(14)

IFRS Foundation

(14)

Insight Media (Firm)

(14)

Institute for Security Studies (South Africa)

(14)

Jones, Gareth R.

(14)

Kolitz, David L.

(14)

McDaniel, Carl, Jr., 1941-

(14)

Meyers, Mike, 1961-

(14)

(14)

(14)

Stewart, James, 1941-

(14)

Zikmund, William G.

(14)

Armstrong, Gary (Gary M.)

(13)

Burke, Rory, 1952-

(13)

Czinkota, Michael R.

(13)

Erasmus, Barney.

(13)

(13)

Figlan, Maureen.

(13)

(13)

(13)

Hitt, Michael A.

(13)

(13)

Krugman, Paul R.

(13)

Lincoln, Yvonna S.

(13)

(13)

(13)

Parkin, Michael, 1939-

(13)

Parsons, Shaun, 1979- editor.

(13)

Schiffman, Leon G.

(13)

(13)

Sunter, Clem, 1944-

(13)

TV Choice Productions.

(13)

Tolashe, Nontsikelelo.

(13)

(12)

Bartol, Anne M.

(12)

Ching, Francis D. K., 1943-

(12)

Clegg, Stewart.

(12)

Coetzee, Melinde.

(12)

Crous, Wilhelm.

(12)

(12)

Daft, Richard L.

(12)

(12)

Denzin, Norman K.

(12)

Edward Elgar Publishing.

(12)

Freud, Sigmund, 1856-1939.

(12)

Futrell, Charles.

(12)

(12)

Griffin, Ricky W.

(12)

(12)

Hawkins, Del I.

(12)

Institute of Certified Bookkeepers (South Africa)

(12)

International Accounting Standards Board, issuing body.

(12)

Kotler, Philip, author.

(12)

Laudon, Kenneth C., 1944-

(12)

(12)

(12)

(12)

(12)

Parsons, June Jamrich.

(12)

Perreault, William D.

(12)

Peter, J. Paul.

(12)

Peters, Thomas J.

(12)

Potgieter, J. M.

(12)

(12)

(12)

(12)

Ross, Stephen A.

(12)

Sen, Amartya, 1933-

(12)

Sharrock, Robert.

(12)

South Africa, enacting jurisdiction.

(12)

South African Institute of Chartered Accountants

(12)

Strickland, A. J. (Alonzo J.)

(12)

Syngress Media, Inc.

(12)

(12)

Alvesson, Mats, 1956-

(11)

Format

(52476)

Electronic Resources

(1033)

(682)

(342)

(278)

(35)

(32)

(26)

(21)

Visual Materials

(19)

Continuing Resources

(9)

(6)

(5)

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(4)

(3)

(2)

(1)

(1)

(1)

(1)

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Video recording

(1)

Item Category 1

Developer Books

Non-Fiction Books

Prescribed Books

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Material Type

Audio-visual Material

Audio-visual equipment

Developer Books

Inter-library loan book

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(47541)

(215)

(129)

(121)

(69)

(64)

(57)

(43)

(28)

(17)

(10)

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(10)

(7)

(6)

(5)

(4)

English, Middle (1100-1500)

(4)

(4)

(4)

(3)

(3)

(3)

(2)

(2)

(2)

(2)

(2)

(2)

No linguistic content

(2)

(1)

Afroasiatic (other)

(1)

(1)

(1)

(1)

(1)

(1)

Greek, Ancient (to 1453)

(1)

(1)

(1)

(1)

(1)

(1)

Niger-Kordofanian (Other)

(1)

(1)

(1)

(1)

(1)

(1)

Library

IIE Central Academic Team

RC Bloemfontein

RC Braamfontein

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RC Pietermaritzburg

RC Pretoria CBD

Rosebank International University College

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

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Being cataloged

Items long overdue

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On-Shelf Blackboard Learn (IIE CAT only)

On-Shelf Faculty Accounting (IIE CAT only)

On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Faculty Education (IIE CAT only)

On-Shelf Faculty Humanities (IIE CAT only)

On-Shelf Faculty ICT (IIE CAT only)

On-Shelf Faculty Law (IIE CAT only)

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Reference Material

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(487)

Strategic planning.

(471)

(455)

(452)

(439)

(317)

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(287)

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(278)

Organizational change.

(264)

Industrial management.

(253)

Entrepreneurship.

(232)

Marketing -- Management.

(217)

(215)

Branding (Marketing)

(210)

(210)

Organizational effectiveness.

(207)

(204)

(198)

(196)

Economic development.

(191)

Project management.

(191)

Business communication.

(186)

Success in business.

(186)

Public relations.

(185)

Management information systems.

(178)

Internet marketing.

(170)

Web sites -- Design.

(167)

Consumer behavior.

(165)

International economic relations.

(165)

Social sciences -- Research -- Methodology.

(164)

Marketing research.

(159)

Managerial accounting.

(157)

Electronic data processing personnel -- Certification.

(151)

International relations.

(151)

Macroeconomics.

(151)

Corporations -- Finance.

(141)

Business planning.

(140)

Social psychology.

(140)

(139)

Financial statements.

(139)

(137)

Social responsibility of business.

(137)

Social sciences -- Research.

(137)

Computer graphics.

(136)

Sustainable development.

(136)

Java (Computer program language)

(135)

(134)

Knowledge management.

(133)

Communication in management.

(132)

(132)

Income tax -- South Africa.

(132)

South Africa -- Politics and government -- 1994-

(132)

Electronic commerce.

(129)

Business enterprises -- Finance.

(127)

Income tax -- Law and legislation -- South Africa.

(126)

Brand name products.

(125)

Competency-based education -- South Africa.

(125)

Information technology -- Management.

(125)

Creative ability in business.

(118)

(118)

Intercultural communication.

(114)

Interpersonal communication.

(114)

(112)

Social sciences -- Statistical methods.

(112)

Commercial law -- South Africa.

(111)

Microsoft Excel (Computer file)

(111)

Interpersonal relations.

(110)

(110)

Risk management.

(109)

Computer networks.

(108)

Decision making.

(108)

Child development.

(107)

International trade.

(107)

(107)

(107)

Operating systems (Computers)

(105)

Corporation law -- South Africa.

(104)

(104)

Report writing.

(104)

Business ethics.

(103)

International business enterprises -- Management.

(103)

Corporate culture.

(101)

Microeconomics.

(99)

Self-actualization (Psychology)

(99)

Qualitative research.

(97)

Customer relations.

(96)

Database management.

(96)

(95)

Employees -- Training of.

(95)

Teams in the workplace.

(95)

Communication in marketing.

(94)

Communication in organizations.

(94)

(94)

Information technology.

(94)

Organizational learning.

(94)

Geographic information systems.

(93)

Interior decoration.

(93)

(92)

Corporate governance.

(92)

Handbooks and manuals.

(91)

Psychology, Industrial.

(91)

Executive ability.

(90)

Small business -- Management.

(90)

Accounting -- Textbooks.

(89)

(88)

Photography -- Digital techniques.

(88)

Suspense fiction.

(88)

Research -- Methodology.

(87)

Accounting -- Problems, exercises, etc.

(86)

Computer security.

(86)

(86)

Globalization -- Economic aspects.

(85)

(85)

(84)

Environmental policy.

(84)

International business enterprises.

(84)

Microsoft software -- Examinations -- Study guides.

(84)

Commercial statistics.

(83)

(83)

(82)

(82)

Social sciences -- Methodology.

(81)

Web site development.

(81)

Accounting -- Standards.

(80)

Commercial art.

(80)

(80)

International finance.

(79)

Mass media -- Social aspects.

(79)

Video recordings for the hearing impaired.

(79)

Accounting -- South Africa.

(78)

Business -- Computer programs.

(78)

(78)

(76)

Political science -- Philosophy.

(76)

Problems and exercises.

(76)

South Africa -- Race relations.

(76)

Economic policy.

(75)

Employee motivation.

(75)

Financial statements -- South Africa.

(75)

Academic writing.

(74)

English language -- Rhetoric.

(74)

(74)

Labor laws and legislation -- South Africa.

(73)

(72)

(72)

(72)

Business enterprises -- Finance -- Textbooks.

(71)

Computer software -- Development.

(71)

Conflict management.

(71)

Electronic books.

(71)

Object-oriented programming (Computer science)

(71)

(71)

Technological innovations -- Management.

(71)

Africa -- Politics and government -- 1960-

(70)

Business logistics.

(70)

Climatic changes.

(70)

Curriculum-based assessment -- South Africa.

(70)

Developmental psychology.

(70)

Strategic planning -- Case studies.

(70)

Career development.

(69)

Computer networks -- Security measures.

(69)

Microsoft Windows (Computer file)

(69)

Popular culture.

(69)

Production management.

(69)

Pictorial works.

(68)

Product management.

(68)

Security, International.

(68)

Information resources management.

(67)

Südafrika <Staat>

(67)

New business enterprises.

(66)

(66)

Aufsatzsammlung.

(64)

Graphic design (Typography)

(64)

Psychology, Pathological.

(64)

Apartheid -- South Africa.

(63)

(63)

(63)

Manners and customs.

(63)

(63)

(63)

Brand name products -- Management.

(62)

Business writing.

(62)

Computer animation.

(62)

Feminist theory.

(62)

Accounting -- Standards -- South Africa.

(61)

(61)

Electronic spreadsheets.

(61)

Photography, Artistic.

(61)

Cost accounting.

(60)

Detective and mystery stories.

(60)

Estates (Law) -- South Africa.

(60)

Information society.

(60)

(60)

Application software -- Development.

(59)

BASIC (Computer program language)

(59)

Global Financial Crisis, 2008-2009.

(59)

(59)

Microsoft Office.

(59)

(59)

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