Personifying a brand campaign : the evaluation of the 'MySpar' campaign strategy and consumer perceptions of the media execution of the campaign

Building trust in e-commerce, for the RSA female consumer, through the use of virtual reality applications

Dark marketing : an investigation into the effects of dark marketing strategies in the blended whiskey industry in the Western Cape

Has online banner advertising lost its message, meaning and purpose in the eyes of South African consumers

Advertisements and branding have a direct effect on people's perceptions about brands : a query into the effects and influences on stereotypical families in modern societies

Stilettos : decorating the stiletto

The lonely generation

The discourse of African Renaissance in contemporary advertising

The connection between the hip hop sound production and graphic design

An entire culmination of the years work contained in one document, including the final extended essay

Brand spaces : the logo of experience

De-lux : an investigation into the devaluation of luxury products, brands and consumer perceptions