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229. 
Cover image for Sport marketing
by 
Mullin, Bernard James.
Format: 
Books
Publication Date 
2007
Excerpt: 
consumers -- Perspectives in sport consumer behavior -- Data-based marketing and the role of research in
Available: Copies:
230. 
Cover image for Contemporary sport management
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumer Behavior / Public Relations in the Sport Industry / Finance, Economics, and Budgeting in the Sport
Available: Copies:
231. 
Cover image for It's not just PR : public relations in society
by 
Coombs, W. Timothy.
Format: 
Books
Publication Date 
2007
Excerpt: 
: retail and health care -- Shaping public behavior -- Keep America beautiful -- Online sexual exploitation
Available: Copies:
232. 
Cover image for Advertising : concept and copy
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
behavior -- Analyzing the marketplace -- Defining strategic approaches -- Developing the creative brief
Available: Copies:
233. 
Cover image for The 86 percent solution : how to succeed in the biggest market opportunity of the next 50 years
by 
Mahajan, Vijay, 1948-
Format: 
Books
Publication Date 
2006
Excerpt: 
infrastructure and media, low literacy levels, and "unconventional" consumer behavior. With the right solutions
Available: Copies:
234. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2006
Excerpt: 
information systems and marketing research -- Consumer markets and consumer buying behavior -- Organizational
Available: Copies:
by 
Brivik, L. H.
Format: 
Manuscript
Publication Date 
2006
Excerpt: 
Does advertising influence purchase behaviour of consumers when it comes to hair colouring products? /
Available: Copies:
236. 
Cover image for The unmanageable consumer
by 
Gabriel, Yiannis,, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior.
Available: Copies:
237. 
Cover image for Treasure hunt : inside the mind of the new consumer
by 
Silverstein, Michael J.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior.
Available: Copies:
238. 
Cover image for Lifestyle market segmentation
by 
Cahill, Dennis J.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior.
Available: Copies:
239. 
Cover image for Tourism business frontiers : consumers, products and industry
by 
Buhalis, Dimitrios.
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Consumer behavior.
Available: Copies:
240. 
Cover image for Tourism consumption and representation : narratives of place and self
by 
Meethan, Kevin.
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior.
Available: Copies:
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