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13.

Neuroscience : exploring the brain

Bear, Mark F.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip064/2005034900.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014752758&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www.gbv.de/dms/hbz/toc/ht014623318.pdf
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0835/2005034900-d.html

Format:

Electronic Resources

Publication Date

2007

Excerpt:

. Language -- 21. Attention -- 22. Mental illness -- 23. Wiring the brain -- 24. Memory systems -- 25

Available: Copies:

14.

The complete idiot's guide to copywriter's words and phrases

Kleidermacher, Kathy.

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=472777
OverDrive (PDF) http://www.contentreserve.com/TitleInfo.asp?ID={B0954C34-3EC4-492B-9207-73AED44279D1}&Format=50
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-d.html
Image http://images.contentreserve.com/ImageType-100/1523-1/{B0954C34-3EC4-492B-9207-73AED44279D1}Img100.jpg

Format:

Electronic Resources

Publication Date

2005

Excerpt:

Persuasion -- Attention -- Comprehension -- Acceptance -- Retention -- Copy for All Ages -- Seniors

Available: Copies:

15.

Writer's Digest handbook of magazine article writing

Ruberg, Michelle, 1980-

Format:

Books

Publication Date

2005

Excerpt:

grab readers' attention -- Using anecdotes -- Ending your article -- Revising before submitting

Available: Copies:

16.

Health, safety, and nutrition for the young child

Marotz, Lynn R.

Format:

Books

Publication Date

2005

Excerpt:

affecting children's health -- Allergies -- Asthma -- Attention deficit disorders (with or without

Available: Copies:

17.

E-Writing : 21st-century tools for effective communication

Booher, Dianna Daniels.

Contributor biographical information
Publisher description
Sample text
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/00051658-s.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon052/00051658.html

Format:

Books

Publication Date

2001

Excerpt:

image -- Compose clear, to-the-point messages -- Aim to get attention for your own e-mail -- Manage high

Available: Copies:

18.

Taking sides. Clashing views on controversial issues in abnormal psychology

Halgin, Richard P.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0707/2003440835-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0707/2003440835-d.html

Format:

Books

Publication Date

2000

Excerpt:

personality disorder a valid diagnosis? -- Does attention deficit disorder exist? -- Is schizophrenia a

Available: Copies:

19.

Advertising communications & promotion management

Rossiter, John R.

Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm

Format:

Regular print

Publication Date

1997

Excerpt:

. Creative Execution: Attention and the Structure of Ads -- 11. Corporate Advertising Communications -- 12

Available: Copies:

20.

Strategic brand management : creating and sustaining brand equity long term

Kapferer, Jean-Noël.

Format:

Regular print

Publication Date

1997

Excerpt:

attention to the development of global brands.

Available: Copies:

21.

Cognitive psychology

Gross, Richard D.

Format:

Books

Publication Date

1997

Excerpt:

Perception and attention - Memory - Language and thought.

Available: Copies:

22.

Seeing both sides : classic controversies in abnormal psychology

Lilienfeld, Scott O., 1960-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1212/94018083-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1212/94018083-d.html

Format:

Books

Publication Date

1995

Excerpt:

-- The psychopharmacologic treatment of children and adolescents with attention defecit disorder / Mina K

Available: Copies:

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