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0000000IIE
Print
by 
Bothma, Neels.
Format: 
Books
Publication Date 
2005
Excerpt: 
relations, publicity and sponsorship -- Direct marketing -- E-communication.
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15. 
Cover image for Writing for the media in southern Africa
by 
Nel, François.
Format: 
Books
Publication Date 
2005
Excerpt: 
, publicity, and advice on how to succeed as a freelancer." "Each chapter contains real-life case studies
Available: Copies:
16. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet and Interactive Media -- Ch. 16. Sales Promotion -- Ch. 17. Public Relations, Publicity, and
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18. 
Cover image for Contemporary sport management
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
management as well as detailed discussions about consumer behavior, sport publicity and public relations
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by 
Coffman, C. DeWitt (Charles DeWitt)
Format: 
Books
Publication Date 
1980
Excerpt: 
-- Advertising -- Display -- Outdoor -- Direct mail -- Publicity and public relations -- Internal selling
Available: Copies:
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