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000IIE
Print
2. 
Cover image for The business of brands
by 
Miller, Jon, 1971-
Format: 
Books
Publication Date 
2004
Excerpt: 
have more loyalty -- Strong brands are a store of trust -- Strong brands can stimulate innovation
Available: Copies:
by 
Payne, Adrian.
Format: 
Books
Publication Date 
1995
Excerpt: 
-Term Customer Loyalty: A Strategic Approach / Moira Clark and Adrian Payne -- 4. Internal Marketing: Myth versus
Available: Copies:
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