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13. 
Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world
Rethinking reputation : how PR trumps marketing and advertising in the new media world
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2012
Excerpt: 
Rethinking reputation : how PR trumps marketing and advertising in the new media world / Seitel
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14. 
Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2011 2010 2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
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15. 
Cover image for New strategies for reputation management : gaining control of issues, crises and corporate social responsibility
New strategies for reputation management : gaining control of issues, crises and corporate social responsibility
by 
Griffin, Andrew.
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
New strategies for reputation management : gaining control of issues, crises and corporate social
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16. 
Cover image for Crisis communication : practical public relations srategies for reputation management and company survival
Crisis communication : practical public relations srategies for reputation management and company survival
by 
Anthonissen, Peter Frans.
Format: 
Books
Publication Date 
2008
Excerpt: 
Crisis communication : practical public relations srategies for reputation management and company
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18. 
Cover image for Essentials of corporate communication : implementing practices for effective reputation management
Essentials of corporate communication : implementing practices for effective reputation management
by 
Riel, C. B. M. van.
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005358.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Essentials of corporate communication : implementing practices for effective reputation management /
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19. 
Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Table of contents http://catdir.loc.gov/catdir/toc/fy0713/2007297462.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0743/2007297462-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
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20. 
Cover image for Security transformation : digital defense strategies to protect your company's reputation and market share
Security transformation : digital defense strategies to protect your company's reputation and market share
by 
McCarthy, Mary Pat.
Format: 
Books
Publication Date 
2001
Excerpt: 
Security transformation : digital defense strategies to protect your company's reputation and
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21. 
Cover image for Strategic integrated marketing communications
Strategic integrated marketing communications
by 
Percy, Larry Verfasser. (DE-588)170799492
Format: 
Books
Publication Date 
2023
Excerpt: 
Corporate identity, imange, and reputation-- Building corporate identity, imane, and reputation-- Corporate
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22. 
Cover image for Digital storytelling for brands
Digital storytelling for brands
by 
Tombleson, Bridget, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
studies highlight challenges faced in the digital world, including implications for reputation management
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23. 
Cover image for Strategic integrated marketing communications
Strategic integrated marketing communications
by 
Percy, Larry, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live
Format: 
Books
Publication Date 
2018
Excerpt: 
image, identity, and reputation have never been more important and this book unlocks the key factors in
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24. 
Cover image for Corporate communication : a guide to theory & practice
Corporate communication : a guide to theory & practice
by 
Cornelissen, Joep, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Chapter 5: Corporate Identity, Branding and Corporate Reputation -- Part III: Corporate Communication in
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