Research in Consumer Behavior Analysis -- 6.A Prompting Procedure for Increasing Sales in a Small Pet Store

wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling

; Managing the sales team ; Key account management ; Implementing key account management ; Channel strategy

fulfilment, with chapters on management, finances, metrics, copyright and ethical issues. It provides a

Selling through someone else : how to use agile sales networks and partners to sell more / Wollan

Sales promotion -- Management.

Portfolio management.

-- Financial management -- Audience development -- pt. 6. Music in the marketplace -- 19. Music in radio

Management information systems.

management, sales promotion, direct mail, the internet and direct marketing -- Pricing -- Modifying the

Luxury brand management : a world of priviledge / Chevalier, Michel, 1943-

Marketing management : a value-creation process / Jolibert, Alain. Marketing management.