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Who says elephants can't dance? : inside IBM's historic turnaround

Gerstner, Louis V.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2002027523-b.html
Publisher description http://catdir.loc.gov/catdir/description/hc041/2002027523.html

Format:

Books

Publication Date

2002

Excerpt:

; Unstacking the stack and focusing the portfolio ; The emergence of e-business ; Reflections on strategy -- pt

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Marketing management : knowledge and skills

Peter, J. Paul.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00026735.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html

Format:

Books

Publication Date

2001

Excerpt:

: Advertising and Sales Promotion. Personal Selling. Distribution Strategy. Pricing Strategy. Marketing in

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Strategic management : concepts and cases

Thompson, Arthur A., 1940-

Format:

Books

Publication Date

2001

Excerpt:

-- Tailoring strategy to fit specific industry and company situations -- Strategy and competitive advantage in

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Strategic management : concepts

David, Fred R.

Format:

Books

Publication Date

1999

Excerpt:

-- The external assessment -- The internal assessment -- Strategy analysis and choice -- Implementing

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Strategic management : concepts & cases

David, Fred R.

Format:

Books

Publication Date

1999

Excerpt:

pt. 1. Overview of strategic management -- pt. 2. Strategy formulation -- pt. 3. Strategy

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