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Consumer behavior

Schiffman, Leon G.

Format:

Books

Publication Date

2004

Excerpt:

-Cultural Consumer Behavior: An International Perspective -- pt. IV. The consumer's decision making process. 15

Available: Copies:

The social psychology of consumer behaviour

Bagozzi, Richard P.

Format:

Books

Publication Date

2002

Excerpt:

"The Social Psychology of Consumer Behaviour provides a deeper perspective than standard texts

Available: Copies:

The why of consumption : contemporary perspectives on consumer motives, goals and desires

Mick, David Glen.

Format:

Books

Publication Date

2000

Excerpt:

The why of consumption : contemporary perspectives on consumer motives, goals and desires / Mick

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Consumer behavior and marketing strategy

Peter, J. Paul.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/98016996.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0707/98016996-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98016996.html

Format:

Books

Publication Date

1999

Excerpt:

A perspective on consumer behavior -- Affect and cognition and marketing strategy.

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Understanding the consumer : a psychological approach

Statt, David A., 1942-

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=780392&custom_att_2=simple_viewer

Format:

Books

Publication Date

1997

Excerpt:

a psychological perspective and psychological themes that cross different areas are highlighted

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Consumer behavior and marketing action

Assael, Henry.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html

Format:

Books

Publication Date

1995

Excerpt:

Consumer behavior: a managerial and consumer perspective -- Consumerism -- Consumer decision making

Available: Copies:

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