16 Results Found
0000IIE
13.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2007
Excerpt:
promotion -- 17. Public relations, publicity, and corporate advertising -- 18. Personal selling -- Part Six
14.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2004
Excerpt:
Internet and Interactive Media -- Ch. 16. Sales Promotion -- Ch. 17. Public Relations, Publicity, and
15.
by
Shimp, Terence A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Format:
Books
Publication Date
2003
Excerpt:
-- Consumer-oriented promotions -- Marketing public relations and sponsorship marketing -- Regulatory, ethical
16.
by
Stanley, Richard E.
Format:
Books
Publication Date
1982
Excerpt:
Public relations.
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