Loyalty vs deception : the truth behind 'organic' and 'free-range' brand labels

Mall magic : how the design of a mall tricks our senses into spending more : how does sensory branding operate within the sensory context of the Canal Walk shopping mall?

Nation branding, myth or reality? : an investigation into the concept of a brand, in terms of nation branding

Natural hair : understanding the degree of influence African-American media images have on black South African women and how these influences alter the perception of natural hair and beauty as a whole

Perception and reality of the Internet of Things : what is the disconnect between the general public perception of the Internet of Things to the reality of what it is and what it can do?

Nike thrives as Reeva dies : exploring brand/consumer relationships when sponsorships go awry

Reasons behind consumers' Instagram 'likes' and comments : how Mr Price utilise[s] Instagram to gain consumer engagement

The rise in popularity of Afrocentric fashion : an exploration of Afrocentric fashion and how its perception has evolved over time

The role of humour in South African advertising in addressing potentially serious political, cultural and social issues

Shaved pits, midriffs & tucked bits : an investigation into the relationship between Judith Butler's theory of gender performativity and American Apparel's Ad Girls campaign

(Step) Mother City : stakeholder based analysis of challenges experienced in the brand management of the City of Cape Town

Streets : converses' journey through public art : what is the relationship between converse and graffiti culture?

Surfing's grand irony : the lack of awareness surrounding environmental degradation caused by the surf industry

To establish how brand loyalty can be created and sustained within South African online stores Spree, Superbalist and Zando, based on the Constantinides Web experience theory

True food : an exploratory study of organic consumers in Cape Town

Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of branding

The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa

We talk, you listen is over : exploring the impact of social media on public relations professionals in South Africa : case study on Sprout Boutique Agency in Cape Town

What are the drivers behind the growing popularity of farmers' markets in the Western Cape?

Whatever floats your news, Bro : investigating how and why the youth experience, relate and react to the news brand identities of a traditional news provider as compared to a new media news provicer

Why not put a cork in it? : Inverroche Gin illustrates key aspects of artisanal branding

An educator's guide to effective classroom management

Beginner's guide to sketching : characters, creatures & concepts.

Introduction to communication studies for Southern African students

Kasinomics : African informal economies and the people who inhabit them

Pina Pirata

Augmented reality law, privacy, and ethics : law, society, and emerging AR technologies

A guide to project management

Logo

Accounting. 1A, Workbook

Accounting. 1A, Textbook

Business calculations

Accounting. 1B, Textbook

Green is not a colour : environmental issues every generation needs to know

Principles of strategic thinking : reading pack.

Alcohol affair : the influence of experiential marketing on purchase behaviour

Branding is a science, loyalty is an art : determining the factors that motivates [sic] two of South Africa's Afrikaans women's magazines' readers to stay loyal to the magazine as a brand

Branding, metrics and the Castle Lite Platinum Edition : will analysing the Castle Lite Platinum Edition marketing efforts shed light on how accurately we can measure the effectiveness of a campaign?

BrandU : an investigation into how South African millenials [sic] relate to marketing endorsement strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case study: Woolworths' "Style By SA" campaign

Building strong brands through Action Research : a case study of the Humphry Baby brand

Dress to impress : an investigation into the role of the selfie and the vlog in the personal brand building of female South African micro celebrities

Drag me to Beefcakes : an exploration of drag, place, brand identity and intderance [sic]

Eat in for four : how domestic heteronormativity informs the Woolworths food brand

An exploration of the concept of New Marketing and how it is changing the business world

Fit, fabulous and probably fake : the influence of Instagram on women's self-perception and self-worth

Game your campaign : what marketers can learn from educators : creating a 'game to market' model for the development of marketing campaigns, based on pedagogical approaches to gamification

An investigation into American Apparel's identying [sic] as a socially conscious fashion brand and how this can be replicated in South Africa

An investigation into how artists can use social media platforms to promote themselves and their work to create brand awareness among Generation Y consumers in Cape Town

Jungle fever : an investigation of the generational perceptions of interracial relationships in South Africa and how these relationships are portrayed in South African cinema vs the reality of these relationships

The lady and the wine : how can 'multi-focal' farms enhance engagement to build positive brand-customer relationships around lifestyle experiences?

Laugh it off : a healthy brand analysis

Basics of entrepreneurship

Let's talk about interpersonal communication

Autodesk 3ds Max 2015 : essentials

Public relations : theory and practice

Graphic design school : a foundation course for graphic designers working in print, moving image and digital media

Accounting. 1B, Workbook

Brands and branding South Africa 2014 : great brands helping make South Africa great.

Ondersoek & vasstelling van die moontlikheid om Afrikaans te herposisioneer

Critical success factors for Cape Town based rock bands to build a brand identity and create value

Blogging : an explorative study on the culture of fashion & lifestyle blogging in South Africa

The role of emerging healthy hair narratives in the choices black women make abouth their hair : healthy Nubian queens

The myth of happiness to popular culture and the media

Exploring the development of Mercury1's human brand theory and the relevance of an alternate brand building approach within the South African industry

An investigation on establishing and developing a new brand within the South African jewellery industry

Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials

More to the mural : an exploratory study into the Cape Town street art and grafitti community

An investigation into whether the registration of a brand [Trade] mark will beneficially impact brands and their consumers : an analysis of what benefits and positive impact the registation of brand related trademarks will provide to brands, consumers and the market place as highlighted by the impact of trade mark infringement upon brands in the cases of Verimark v BMW and Laugh It Off CC v SAB International

Food labelling in South Africa : the effects of consumer understanding on consumer loyalty towards credence claims

Brand space : exploring physical space for brand-building : an informed perspective

Key success factors in building an independent fashion brand : a Cape Town perspective

A look at how the Cape Brewing Company has built brand equity in the Cape Town craft beer industry

Modern and postmodern communication : a study of the Auditor-General of Cape Town and their approach to communication

Branding of handmade products like Ana Luisa Footwear in the South African handmade industry

A healthy brand ethnography : an exploratory study using ethnographic tools in order to conduct a healthy brand audit

Media portrays ideals of beauty that condition and lead women to make use of cosmetic surgery : does media play a crucial role in influencing women to make use of current aesthethic technologies as aim to reach a supposed ideal of beauty?

An analysis of how brand reputation affects female consumer choice of cigarette brands

Fashion involvement and social identity of young adult consumers : an explorative study of Cape Town University students

How do celebrity brands like Beyonce influence the lifestyle of young female adults between the ages 18-24 in South Africa? : case study on 6 young female beehives between the age 18-24 from South Africa, Cape Town

The strategy behind digital branded entertainment and real world interaction : a study to assist digital strategy in South Africa

The sensational senses exploring how café interior design influences sensory experience

What is on the bottle : a study into key visual elements of South African wine label design and packaging

A healthy brand audit

The use of gamification as a marketing communication tool to engage with South African millenials

I walk a certain way, therefore I am a man : after Butler: a critique on femme and butch representation in mainstream Hollywood films

The retail environment : determining the effectiveness as the in-store cues that will lead to successful utilisation of in-store promoters in the South African retail environment

Identity market opportunities to introduce pre-packed sliced processed cheese in the Tanzanian informal markets

Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry

Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyalty

Assessment of SA rugby brands and followers in non-traditional rugby communities

The social depth of online gaming : why 1P turned into co-op, and co-op into MMO

What liqour brands have in-store : the impact of liqour brands current in-store presence on female consumer

The personal brand of Oscar Pistorius in the eye of a media storm : social media and public opinion

Read me : 10 lessons for writing great copy

Baz Luhrmann : interviews

Sushi Go! The pick and pass card game

Microeconomics made simple : basic microeconomic principles explained in 100 pages or less

Effective business communication in organisations : preparing messages that communicate

Applied business statistics : methods and Excel-based applications : solutions manual

Communication : a hands-on approach

Brand schizo

Patternmaking for fashion design

Research in practice : applied methods for the social sciences

Don't film yourself having sex : and other legal advice to see you through the age of social media

Teaching about the future.

Advertising : concept and copy

Architective : building construction standards for South Africa

Creative strategy in advertising.

eMarketing : the essential guide to marketing in a digital world

Integrated organisational communication

Donnie Darko

Ten types of innovation : the discipline of building breakthroughs

Advertising, promotion, and other aspects of integrated marketing communications

Idea generation