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Print
by 
Richardson, Paul, 1962-
Format: 
Books
Publication Date 
2001
Excerpt: 
-to-consumer Internet marketing -- Shopping agents and consumer behavior -- Internet marketing communications
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by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
markets and consumer buyer behavior -- Business markets and business buyer behavior -- Market segmentation
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15. 
Cover image for Marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2000
Excerpt: 
Consumer Behavior -- The Major Factors Influencing Buyer Behavior -- The Buying Decision Process -- The
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16. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
buying behavior. -- 7. Organizational buyer behavior of group market. -- 8. Market segmentation
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17. 
Cover image for Management information systems : the manager's view
by 
Schultheis, Robert A.
Format: 
Books
Publication Date 
1998
Excerpt: 
Management information systems : the manager's view / Schultheis, Robert A.
Available: Copies:
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1997
Excerpt: 
Environment -- 6. Analyzing Consumer Markets and Buying Behavior -- 7. Analyzing Business Markets and Business
Available: Copies:
19. 
Cover image for Basic marketing : a global-managerial approach
by 
Perreault, William D.
Format: 
Books
Publication Date 
1996
Excerpt: 
changing marketing environment -- Getting information for marketing decisions -- Demographic dimensions of
Available: Copies:
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