by
Conboy, Martin.
Format:
Books
Publication Date
2011
Excerpt:
questions - political coverage, the influence of advertising, the sensationalization of news coverage, the
by
Smith, Craig Allen, 1949 February 4-
Format:
Books
Publication Date
2010
Excerpt:
Political campaigns -- United States.
by
Fennis, Bob Michaël, 1968-
Format:
Books
Publication Date
2010
Excerpt:
The psychology of advertising / Fennis, Bob Michaël, 1968-
by
Gibbons, Thomas.
Format:
Books
Publication Date
2009
Excerpt:
unjustifiable infringement"? : political expression and the broadcasting ban on advocacy advertising / Andrew
by
Benoit, William L.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0802/2007028074-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0802/2007028074-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0802/2007028074-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0802/2007028074-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0802/2007028074-t.html
Format:
Books
Publication Date
2008
Excerpt:
-- Theory of reasoned action -- Critical consumers of persuasive messages -- Persuasion in advertising
by
Brenkert, George G.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0805/2007033955-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0805/2007033955-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0805/2007033955-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0805/2007033955-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0805/2007033955-t.html
Format:
Books
Publication Date
2008
Excerpt:
. Distribution -- VI. Conclusion -- 4. Promotion: Advertising, Retailing, and Customers -- I. Introduction -- II
by
Cateora, Philip R.
Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html
Format:
Books
Publication Date
2007
Excerpt:
Style, and Business Systems -- The Political Environment: A Critical Concern -- The International Legal
by
Brock, Timothy C., 1935-
Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004019352.html
Format:
Books
Publication Date
2005
Excerpt:
prejudice, persuasiveness of narratives, mass media and political persuasion, small groups, and advertising.".
by
Sheehan, Kim Bartel.
Format:
Books
Publication Date
2004
Excerpt:
Controversies in contemporary advertising / Sheehan, Kim Bartel.
by
Baines, Paul, 1973-
Table of contents http://catdir.loc.gov/catdir/toc/els041/2003064167.html
Format:
Books
Publication Date
2004
Excerpt:
relations in political context -- Interview sketch 5: the role of lobbying -- Appendix 1: IPR Code of
by
Frith, Katherine Toland.
Format:
Books
Publication Date
2003
Excerpt:
Advertising and societies : global issues / Frith, Katherine Toland.
by
Cateora, Philip R.
Format:
Books
Publication Date
2002
Excerpt:
communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for
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